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Marketing Automation Specialist

2 months ago

New York, New York, United States Digital Alchemy Limited Full time
Job Description

Role Overview

Digital Alchemy Limited is seeking a highly skilled Marketing Automation Specialist to join our team. As a Technical Consultant, you will be responsible for delivering exceptional client outcomes through the implementation and operation of marketing automation solutions using Adobe Experience Platform.

Key Responsibilities

  • Client Success: Develop and maintain strong relationships with clients to understand their marketing requirements and provide technical solutions to drive business growth.
  • Technical Pre-Sales Support: Provide demonstrations of Adobe Experience Platform products, including Campaign Classic and Journey Optimizer, to potential clients.
  • Project Delivery: Plan, devise, and implement marketing automation solutions for clients, ensuring seamless integration with their existing systems.
  • Technical Documentation: Prepare and provide technical documentation, such as specifications, requirements, and solution architecture, to support client projects.
  • Relationship Management: Develop and maintain key relationships with a portfolio of clients, delivering innovative marketing solutions in a fast-paced environment.
  • Strategy and Recommendations: Analyze client data, current campaigns, and insights to identify opportunities for additional projects and provide informed recommendations.
  • Staying Up-to-Date: Keep current with new technologies, industry trends, and innovations to provide relevant and informed recommendations to clients.

Requirements

  • Education: Degree in Marketing, IT, Computer Science, or related field.
  • Experience: Minimum 8 years of experience working with end-to-end marketing campaigns and campaign management applications.
  • Technical Skills: Strong understanding of SQL and database relationship management, experience operating Adobe Experience Platform products, and ability to learn quickly.
  • Soft Skills: Pragmatic problem-solving, excellent written and oral communication skills, and ability to work independently and collaboratively.