Digital Marketing Specialist

6 hours ago


Coppell, Texas, United States Brident Dental & Orthodontics Full time

Job Summary

We are seeking a highly skilled Paid Search Manager to join our team at Brident Dental & Orthodontics. As a Paid Search Manager, you will be responsible for developing and implementing paid advertising campaigns across various platforms to drive traffic, leads, and conversions.

Key Responsibilities

  • Develop and optimize PPC campaigns across Google Ads, Bing Ads, and other platforms to achieve maximum ROI.
  • Conduct thorough keyword research and create compelling ad copies that target the right audience.
  • Set up and maintain tracking mechanisms to measure campaign performance and identify areas for improvement.
  • Collaborate with the marketing team to align paid advertising efforts with broader marketing goals.
  • Stay up-to-date with the latest industry trends, technologies, and best practices in paid advertising.
  • Manage relationships with third-party vendors and providers to ensure maximum ROI from paid advertising channels.

Requirements

  • Proven experience as a PPC Manager or Digital Marketing Specialist with hands-on experience in managing revenue-generating PPC campaigns.
  • In-depth knowledge of Google AdWords, Bing Ads, and other PPC platforms.
  • Strong analytical skills and ability to interpret data from various sources to make data-driven decisions.
  • Excellent written and verbal communications skills with a creative mindset and ability to craft compelling ad copy.

About Us

Brident Dental & Orthodontics is a leading provider of dental and orthodontic services. We are committed to delivering exceptional patient care and experiences. If you are a motivated and experienced Paid Search Manager looking for a new challenge, we encourage you to apply.



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