Senior Account Executive, B2B Tech PR
4 weeks ago
Job Title: Senior Account Executive, B2B Tech PR
Job Summary: We are seeking a Senior Account Executive to join our team at The Hoffman Agency. As a Senior Account Executive, you will play a key role in driving media relations and pitching strategy, maintaining a network of media contacts, and hosting media briefings with spokespersons and providing counsel.
Key Responsibilities:
- Drive media relations and pitching strategy
- Maintain a network of media contacts
- Host media briefings with spokespersons and provide counsel
- Oversee social media content and provide guidance on social media strategy
- Lead new business research efforts and participate in new business presentations
- Lead speaking and awards programs and support development of abstracts and awards submissions
- Draft press releases, bylines, and Q&A documents
- Assist in training junior staff on processes and agency tools
- Contribute to client satisfaction while effectively managing resources for multiple accounts
Requirements:
- Bachelor's degree in business, PR/Advertising, Communications, Journalism, or other Liberal Arts field
- At least 2 years of communications experience (agency experience is preferred)
- Adept with Microsoft Windows and Microsoft Office
- Experience in leading technology-related projects is preferred
- Superior writing and verbal communication skills
- Experience in and a passion for digital and social media communications a plus
What We Offer:
- Competitive salary
- Benefits package
- Career advancement opportunities
- Generous PTO
- Four-week sabbatical after four years
- Flexible work culture
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