Marketing Strategist
4 days ago
PSC Biotech is a leading provider of life sciences services, dedicated to ensuring the highest standards of quality and compliance in the development, manufacturing, and distribution of healthcare products.
Job SummaryWe are seeking an experienced Marketing Specialist to join our team in St. Louis, MO. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies and initiatives to drive business growth and customer engagement.
Key Responsibilities- Collaborate with technical teams to define clear value propositions and messaging for life sciences solutions.
- Conduct market research and analysis to identify trends, competitive landscapes, and customer needs in the life science industry.
- Utilize AI marketing tools to enhance campaign targeting, personalization, and performance.
- Develop compelling content, including social media content, whitepapers, blogs, case studies, and more, to engage various marketing channels.
- Manage marketing campaigns across various platforms.
- Develop and coordinate comprehensive marketing plans, campaigns, and schedules.
- Support web development activities to optimize the company's online presence, ensuring websites are user-friendly and aligned with marketing and overall company goals.
- Coordinate and execute industry events, conferences, webinars, and related activities.
- Support sales and business teams in lead generation, implementing effective marketing and lead generation strategies.
- Build relationships with key stakeholders in the life sciences community.
- Represent PSC Biotech at industry events, conferences, and other activities as needed.
- Bachelor's degree in marketing, business administration, or a related discipline.
- Proven experience supporting marketing for a service provider organization/company.
- Minimum of 6 years of professional marketing experience, with experience in life sciences marketing preferred.
- Strong understanding of web development, graphic design, and promotional content creation.
- Proficiency in digital marketing tools and platforms.
- Knowledge of SEO and AI marketing tools.
- Ability to effectively coordinate marketing initiatives and tasks, working collaboratively across teams.
- Strong analytical skills and ability to translate data into actionable insights.
- Excellent communication, interpersonal, and presentation skills.
- Excellent organization and time-management capabilities.
- Strong attention to detail.
- Goal and results-oriented.
- Medical, dental, and vision insurance, with PSC Biotech paying 100% of qualifying employee medical premiums and 50% for qualifying dependents.
- Insurance options for employee assistance programs, basic life insurance, short/long-term disability, and more.
- 401(k) and 401(k) matching.
- PTO, sick time, and paid holidays.
- Education assistance.
- Pet insurance.
- Fitness benefits, including membership discounts and other perks/services at qualifying gyms.
- Financial perks and discounts.
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