Digital Marketing Strategist
12 hours ago
Clix is a leading digital marketing agency that empowers businesses to succeed in the online landscape. We're seeking a talented Paid Media Strategist to join our team and drive the success of our clients' digital marketing campaigns.
Key Responsibilities:- Develop and execute comprehensive paid media strategies that align with clients' goals and objectives.
- Conduct thorough keyword research and analysis to identify high-performing keywords and optimize campaign performance.
- Create compelling ad copy that resonates with target audiences and drives conversions.
- Set up and optimize Google Ads campaigns, including ad groups, keyword targeting, bidding strategies, and ad extensions.
- Monitor campaign performance, identify areas for improvement, and implement optimization strategies to maximize return on ad spend (ROAS).
- Stay up-to-date with industry trends, best practices, and algorithm updates to ensure our strategies align with the latest developments in paid media.
- Bachelor's degree in marketing, advertising, or a related field.
- Proven experience as a PPC/SEM Strategist, managing Google Ads campaigns for diverse clients.
- Deep understanding of the Google Ads platform, including campaign setup, optimization techniques, and reporting.
- Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
- Proficient in using analytics and tracking tools, such as Google Analytics and Google Tag Manager.
- A dynamic and collaborative work environment.
- Opportunities for professional growth and development.
- A competitive salary and benefits package.
- The option to work remotely and maintain a healthy work-life balance.
Clix is an equal opportunities employer and welcomes applications from diverse candidates. If you're a motivated and results-driven individual with a passion for digital marketing, we encourage you to apply for this exciting opportunity.
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