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Digital Product Visionary
2 months ago
As a Senior Product Manager at Publicis Sapient, you will play a critical role in shaping the overall vision and strategy for our clients' digital products. Your expertise will be instrumental in driving business outcomes and customer experience through collaborative efforts with cross-functional teams.
Key Responsibilities:- Business Partnership: Partner with clients, strategists, experience leads, and architects to frame business goals and value pools, driving the development of product propositions that deliver transformative business outcomes and customer experiences.
- Product Vision and Strategy: Develop product vision, strategy, market/user research, and design thinking tools to keep the customer at the center of everything we do.
- Idea Generation and Validation: Represent clients in ideation workshops with cross-functional leaders to identify new ideas, customer needs, pain points, and solution options, and develop solution hypotheses iteratively based on user research and industry/market trend analysis.
- Customer Journey Mapping: Establish customer journey mapping to guide product development and validate learning with user testing.
- Product Roadmap: Translate product vision into a roadmap containing well-defined, prioritized features that will realize the product vision and value.
