E-commerce Training Specialist
2 weeks ago
Location Requirement: Candidates must be able to commute to our Andover, Massachusetts office. Must be a U.S. Citizen.
About Us: We are the Media Lab, a pioneering media services division within the Berkshire Hathaway Shoe Holdings group based in Andover, MA. Our talented team consists of designers, developers, writers, photographers, and videographers, functioning as a comprehensive internal agency that represents a diverse portfolio of 22 footwear brands across various categories including fashion, athletic, recreational, and performance products.
Position Overview: We are seeking a dynamic corporate trainer to enhance our training initiatives related to Salesforce Commerce Cloud. This role involves developing educational materials and courses aimed at improving user experience and performance across our e-commerce platforms. The trainer will engage in extensive training on the Salesforce Commerce Cloud (SFCC) B2C platform and will coordinate merchandising strategies across multiple e-commerce websites.
Key Responsibilities:
Training and Development:
- Design and implement training programs tailored for our SFCC B2C platform across various teams.
- Create comprehensive training materials, guides, and tutorials that accommodate diverse learning preferences.
- Stay updated on new features and enhancements in SFCC, integrating these into training sessions.
- Facilitate training sessions, workshops, and webinars for both new and existing employees.
Merchandising Coordination:
- Assist divisions in executing and monitoring online merchandising strategies on the SFCC platform.
- Collaborate with the marketing team to ensure alignment with overarching marketing strategies.
- Analyze customer behavior and market trends to provide insights on optimizing product placement and promotions.
- Oversee the maintenance of product catalogs, including descriptions, images, and pricing, providing assistance as necessary.
Platform Management:
- Ensure the seamless operation of the SFCC B2C platform, addressing any issues that may arise.
- Work closely with design, software, and development teams to enhance platform functionality and user experience.
- Maintain current knowledge of e-commerce trends, technologies, and updates related to SFCC B2C.
Qualifications:
- Bachelor's degree in Business, Marketing, Computer Science, or a related field.
- Demonstrated experience as a corporate trainer, preferably in e-commerce or digital marketing.
- Familiarity with Salesforce Commerce Cloud B2C is advantageous.
- Understanding of e-commerce principles and merchandising strategies is beneficial.
- Exceptional communication and presentation skills.
- Able to work collaboratively within a team environment.
- Proficient in data analysis and utilizing tools to extract insights from e-commerce metrics.
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