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VP, Strategic Director

2 months ago

New York, New York, United States Publicis Worldwide Full time
Job Description

**About the Role**

We are seeking a highly skilled and experienced VP, Strategic Director to join our team at Publicis Worldwide. As a key member of our strategy team, you will be responsible for overseeing all strategic work streams and driving the strategic vision for our clients.

About the Team

Our strategy team is a multi-disciplinary team of creative, social, and digital experience strategy experts, unified by a shared ambition to design experiences that move people. We are fiercely committed to delivering high-quality analysis, in a structured, thoughtful presentation, with strict attention to deadlines and deliverables.

About the Job

As a VP, Strategic Director, you will be responsible for:

  • Developing strong client relationships, from day-to-day clients to senior leadership, as a key strategic and business partner
  • Leading the strategic direction with internal and external teams in relation to our clients' brand development and marketing approach
  • Gaining a deep, holistic and evolving understanding of our client's business objectives, challenges, threats and opportunities – including forward looking awareness of emerging competitive threats – and formulating actionable strategic recommendations based on that understanding
  • Bringing experience from other brands and therapeutic areas to illuminate or support new strategies and solutions
  • Developing a nuanced understanding of our clients' customers' wants, needs, and behaviors across the full customer journey

Requirements

To succeed in this role, you will need:

  • A depth of expertise (7-10 years of relevant experience, with an advanced degree preferred), including a track record of impactful work experience and professional ingenuity
  • A digital marketing-savvy problem-solver with the unstoppable drive to inspire teams and bring the best work to life, based on your expertise with omni-channel orchestration (including media, CRM, site and mobile, etc.)
  • A successful track record within the Pharma marketing space a must
  • A strong analytical thinker and translator with exceptional research dexterity, including several years of experience with media-centric tools such as Comscore, MRI, Google Analytics, to uncover the data and insights that drives strategic communications planning and implementation
  • A creative provocateur and persuasive storyteller who is endlessly curious and questioning with a keen ability to shift perspective as well as illuminate powerful insights and creative potential through data and narrative collaboration with all levels of the agency and its partners that will drive growth
  • A true collaborator that has worked on large scale projects across multiple digital properties – the true dot connector
  • An approachable manager with a solid track record of team oversight looking to further develop their management skillset

About Publicis Worldwide

Publicis Worldwide is a global agency network that provides a full range of marketing and communications services to clients. We are committed to fostering a culture of innovation, creativity, and collaboration, and to providing our employees with the opportunities and resources they need to grow and succeed.