Social Media Marketing Specialist for Fashion Brand
1 week ago
Rachel Allan is seeking a highly skilled and creative Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing our Social Media strategy to increase our online presence and improve our marketing and sales efforts.
Key Responsibilities:- Develop and implement our Social Media strategy to increase brand awareness and impressions
- Manage and oversee social media content across multiple platforms, including Instagram, Facebook, TikTok, and Pinterest
- Measure the success of every social media campaign and provide regular reports to the Director of Marketing
- Stay up-to-date with the latest social media best practices and technologies
- Collaborate with the Marketing, Sales, and Design teams to ensure content is informative and appealing
- Monitor SEO and user engagement and suggest content optimization
- Communicate with industry professionals and influencers via social media to create a strong network
- Connect with retailer stores via social media and provide constructive feedback
- 1 year of experience as a Social Media Manager or similar role
- Excellent knowledge of social media platforms and best practices
- Understanding of SEO and web traffic metrics
- Experience with audience and buyer persona research
- Familiarity with web design and publishing
- Excellent multitasking skills and critical thinking
- Team player with good time-management skills and interpersonal communication skills
- Undergraduate degree in Marketing or relevant field
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