Social Media Marketing Specialist for Fashion Brand

1 week ago


Houston, Texas, United States Rachel Allan Full time
Job Title: Social Media Manager for Fashion Designer

Rachel Allan is seeking a highly skilled and creative Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing our Social Media strategy to increase our online presence and improve our marketing and sales efforts.

Key Responsibilities:
  • Develop and implement our Social Media strategy to increase brand awareness and impressions
  • Manage and oversee social media content across multiple platforms, including Instagram, Facebook, TikTok, and Pinterest
  • Measure the success of every social media campaign and provide regular reports to the Director of Marketing
  • Stay up-to-date with the latest social media best practices and technologies
  • Collaborate with the Marketing, Sales, and Design teams to ensure content is informative and appealing
  • Monitor SEO and user engagement and suggest content optimization
  • Communicate with industry professionals and influencers via social media to create a strong network
  • Connect with retailer stores via social media and provide constructive feedback
Requirements:
  • 1 year of experience as a Social Media Manager or similar role
  • Excellent knowledge of social media platforms and best practices
  • Understanding of SEO and web traffic metrics
  • Experience with audience and buyer persona research
  • Familiarity with web design and publishing
  • Excellent multitasking skills and critical thinking
  • Team player with good time-management skills and interpersonal communication skills
  • Undergraduate degree in Marketing or relevant field


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