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Marketing Product Strategy Intern

2 months ago


Lincoln, Nebraska, United States Ameritas Full time
About the Role

Ameritas is seeking a talented Marketing Intern – Product Strategy to drive business growth by supporting the marketing strategy team. This internship offers a unique opportunity to gain exposure to marketing tools, management systems, and advertising assets.

Key Responsibilities
  • Collaborate with Marketing Strategists to develop and execute marketing strategies that accelerate sales and cultivate advocates for insurance, investments, and retirement plans.
  • Assist in the creation of marketing assets, including email, social media, digital, and print collateral, for product launches and enhancements.
  • Learn to navigate and utilize the enterprise-wide work management system, Workfront, to track marketing projects to completion.
  • Enhance and increase meaningful touchpoints on marketing and communication needs, including strategy, design, and execution.
  • Contribute to multi-channel marketing strategies and initiatives to drive new sales and retain current customers, leveraging marketing data and analysis.
  • Assist with promoting, tracking, and measuring marketing tactics.
Requirements
  • Enrolled in a college program, preferably pursuing a marketing, communication, or advertising degree.
  • Able to commit to a year-round internship, with part-time hours during the academic school year and full-time hours during the summer.
  • Strong writing and proofreading skills.
  • Working proficiency with Microsoft Office Suite (Word, Excel, PowerPoint) and Adobe PDF.
  • Strong work ethic, high work speed, and capacity.
  • High levels of resilience, positive attitude, and adaptability to unplanned requests and changes.
  • Ability to manage multiple projects simultaneously.
  • Eagerness and quickness to learn new systems and processes.
  • Excellent interpersonal communication skills.
  • Ability to work autonomously, responsibly, and take ownership of projects.
About Ameritas

Ameritas is a mutual-based organization committed to fulfilling life for our customers and employees. We prioritize volunteering, community support, employee well-being, and providing quality products and services. Our company motto is 'Fulfilling Life,' and we strive to create a brighter future for everyone. We're an Equal Opportunity Employer and value diversity, inclusion, and professional development.