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Sales and Marketing Manager
2 months ago
We are seeking a highly motivated and experienced Sales and Marketing professional to join our team at PGP GLASS USA, INC. As a key member of our Sales and Marketing team, you will be responsible for driving business growth and expansion in the East Coast market.
Key Responsibilities- Sales Strategy Development: Develop and execute effective sales strategies to drive growth in the East Coast market segments of food, beverage, and distribution sales.
- Market Research: Conduct comprehensive market research to identify customer needs, industry trends, and competitor analysis to develop and implement sales and marketing strategies.
- Customer Relationship Management: Build and maintain strong relationships with key customers, understand their requirements, and provide tailored solutions to meet their needs.
- New Business Development: Identify and pursue new business opportunities within the food, beverage, and distribution market segment, including prospecting, lead generation, and conversion.
- Product Positioning and Promotion: Collaborate with the marketing team to develop compelling product positioning and messaging and execute promotional campaigns to increase brand awareness and drive sales.
- Sales Forecasting and Reporting: Analyze sales data, track performance metrics, and provide regular reports to management on sales forecasts, market trends, and competitive analysis.
- Sales Training and Support: Provide training and support to the sales team when necessary on product knowledge, sales techniques, and market insights to enhance the knowledge of the team.
- Market Analysis and Strategy: Analyze, develop, and regularly update the strategy for distribution, food, and beverage markets.
- Product Recommendations: Recommend alternate products based on cost, availability, or specifications.
- Monthly Reporting: Provide monthly reports consisting of account sales summaries, aged inventory, sales projections, account receivables, and other pertinent sales information.
- Industry Knowledge: Take a keen interest in learning the technical aspects of glass manufacturing and decoration.
- Customer Engagement: Travel and make presentations to customers. Willing to make cold calls.
- Business Acumen: Take an interest in the business of the assigned customer.