Brand Marketing Coordinator
4 weeks ago
The Coordinator, Brand Marketing - Events will be responsible for planning and executing brand marketing events and activations, as well as assisting with in-store and online brand marketing requests. This role requires strong organizational skills, a passion for experiential marketing, and the ability to work collaboratively across teams.
Key Responsibilities- Own and execute brand activations with key brands and partners.
- Manage experiential marketing activations from concept to execution, including onsite vendor and staff operations.
- Create event concept decks in collaboration with the brand marketing team.
- Be a primary onsite contact at all events and activations.
- Oversee shipping, tracking, maintaining, unloading, and setting up event supplies and equipment.
- Provide event recaps and analyze performance post-activation.
- Work closely with event and brand managers, as well as cross-functional partners within marketing, merchandising, and e-commerce to implement brand initiatives and events.
- Communicate effectively with internal and external stakeholders to ensure project goals are met.
- Coordinate with outside brand partners, demonstrating a high level of professionalism.
- Attend offsite brand marketing initiatives as a point person for the brand.
- Assist Marketing Manager with presentations, including research, copywriting, and content development.
- Maintain inventory control and receiving of seeding and other materials.
- Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.
- 2-4 years of marketing experience, preferably in the fashion/apparel industry with a focus on brand knowledge, and trends in music/art/sport.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint) is required. Knowledge of Adobe Suite and graphic design skills is a plus.
- Strong attention to detail, self-motivated, and solution-oriented. Ability to multitask, meet tight deadlines, and work in a dynamic, fast-paced environment.
- Excellent relationship-building skills with the ability to communicate ideas, issues, and opportunities effectively. Strong teamwork and collaboration skills.
- Dog-friendly office environment
- On-site Cafe
- On-site Gym
- $1,000 referral incentive program
- Generous associate discount of 30-50% off merchandise online and in-stores
- Competitive long-term and short-term incentive program
- Immediate 100% vested 401K contributions and employer match
- Calm Premium access for all employees
- Employee perks throughout the year
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