Marketing Coordinator
4 weeks ago
Safework is seeking a highly skilled Marketing Coordinator to join our team. As a key member of our marketing department, you will be responsible for developing and implementing marketing campaigns to promote our services and products.
Key Responsibilities:
- Develop and maintain a repository of project details, summaries, photos, and resumes for proposal development needs.
- Work with internal staff and external vendors to produce proposals in a timely manner.
- Create content and manage Safework social media platforms, including but not limited to LinkedIn, Facebook, and Instagram accounts.
- Coordinate with graphic designer for any required visuals, ensuring alignment with Safework branding on various marketing channels.
- Manage monthly newsletters, birthday announcements, milestone anniversaries, and other routine communications via emails and online.
- Craft engaging campaigns for social media and email marketing.
- Assist in updating content on the company website and microsite as needed.
- Coordinate marketing collateral and sponsorships for events.
- Create detailed logistics plans for client engagement events including travel, event registrations, payments, and other related tasks.
- Attend various client engagement events, capturing photos to contribute to media content.
- Track and analyze the performance of marketing initiatives, providing analytics and recommendations for optimization.
- Assist with the implementation of processes and procedures to ensure efficiency and continuity.
Requirements:
- At least 5-years experience in marketing, graphic design, or content development is required.
- Experience within Construction Management, Program/Project Management, AEC industry is required.
- Deep knowledge of social media strategy and execution across multiple channels.
- Creative thinker with the ability to develop unique and engaging marketing campaigns.
- Proficient in the use of Microsoft Office Suite (Excel, Word, PowerPoint, Teams, SharePoint, etc.)
- Experience with MailChimp, Adobe Creative Cloud, and InDesign, is preferred.
- Familiarity with Wordpress, ExpressionEngine, and basic HTML.
- Proven ability to collaborate with internal and external stakeholders.
- Highly organized and detail-oriented, with the ability to manage multiple priorities simultaneously,
- A willingness to travel as needed to attend industry events.
- Requires strong presentation, documentation, interpersonal skills, and a team-oriented approach.?
- Excellent interpersonal and communication skills, with the ability to effectively build and maintain relationships with external and internal teams.
- Equivalent combination of education and experience may be considered in lieu of above.
- Demonstrates good judgement, is approachable, and a professional attitude and demeanor.
- Strong organizing, planning, and customer service skills.
- Knowledge required to review and interpret technical information, write technical materials and/or speak persuasively to implement desired actions; and analyze situations to define issues and draw conclusions.
- Mental acuity to manage, interpret and implement rules, make policy decisions, evaluate results, and make determinations relative to the effective performance of the tasks relating to the business services department.
- Ability to analyze and interpret policies; develop and implement policies and procedures; train and evaluate staff; facilitate meetings; and communicate with people of varied cultural and educational backgrounds.
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