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Social Media Marketing Coordinator

2 months ago


Memphis, Tennessee, United States Soccer Shots Full time
{"h1": "Social Media & Marketing Coordinator", "p": "At Soccer Shots, we're looking for a dynamic and creative individual to join our team as a Social Media & Marketing Coordinator. As a key member of our marketing team, you will be responsible for developing, executing, and optimizing marketing strategies across all social media platforms and other channels.

Your primary focus will be on creating engaging content, managing social media presence, and analyzing performance metrics to drive business growth.

In addition to your marketing expertise, you will also have the opportunity to coach soccer classes for children ages 2-10, contributing directly to the quality of our programming and the Soccer Shots mission.

If you're passionate about marketing, social media, and working with children in a fun and active environment, we encourage you to apply for this exciting opportunity.

**Key Responsibilities:**

* Develop and implement a comprehensive social media strategy aligned with business goals.
* Create, curate, and schedule engaging content across platforms (Instagram, Facebook, TikTok, LinkedIn, etc.).
* Monitor and respond to comments, messages, and inquiries in a timely and professional manner.
* Track, analyze, and report on social media performance metrics (reach, engagement, growth, etc.).

**Content Creation & Management:**

* Design and produce high-quality, on-brand digital content (graphics, photos, videos) for social media, email campaigns, website, and other marketing materials.
* Take photos and videos at our partner locations all over the Greater Memphis Area.
* Maintain an organized content calendar to ensure timely and consistent messaging.

**Email Marketing & CRM:**

* Create and execute email marketing campaigns to drive customer engagement and program enrollment.
* Manage and segment customer databases for targeted communication.
* Analyze the effectiveness of campaigns and adjust strategies to improve results.

**Brand Awareness & Community Engagement:**

* Develop partnerships with local community organizations, schools, and influencers to increase Soccer Shots' visibility.
* Coordinate and participate in community events to promote the Soccer Shots program.
* Identify and engage with potential brand ambassadors or influencers.

**Analytics & Reporting:**

* Track and analyze the performance of digital campaigns and social media platforms.
* Provide regular reports on key metrics and suggest actionable insights for improvement.
* Stay up to date with the latest social media trends, tools, and best practices to keep Soccer Shots innovative.

**Collaborate with Teams:**

* Work closely with the operations and coaching teams to align messaging and marketing efforts.
* Assist in the development of recruitment materials and campaigns for Soccer Shots coaches.

**Coach Soccer Shots Sessions:**

* Lead and coach soccer sessions for children ages 2-10, ensuring a fun, positive, and engaging learning environment.
* Deliver Soccer Shots' curriculum, emphasizing soccer skills, character development, and physical fitness.
* Build rapport with children and their families while maintaining high standards for program quality and safety.

**Requirements:**

* 2+ years of experience in social media marketing, marketing communications, or a related field.
* Proven track record of creating engaging content and growing social media presence.
* Excellent communication and project management skills.
* Ability to work in a fast-paced environment and adapt to changing priorities.

**What We Offer:**

* Competitive salary and benefits package.
* Opportunities for professional growth and development.
* Collaborative and dynamic work environment.

If you're a motivated and creative individual who is passionate about marketing, social media, and working with children, we encourage you to apply for this exciting opportunity.

**How to Apply:**

Please submit your resume and a cover letter outlining your experience and qualifications for the position.

We look forward to hearing from you

**Soccer Shots is an equal opportunity employer.

**