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Product Marketing Specialist

2 months ago


New London, Connecticut, United States Legrand North America Full time
{"title": "Product Marketing Specialist", "description": "Product Marketing Specialist

Legrand North America is seeking a highly skilled Product Marketing Specialist to join our Data, Power and Control Team in New London, CT.

This role is responsible for developing and executing product launches, promotional programs, and communication strategies to drive business growth and customer engagement.

Main Responsibilities:

  • Collaborate with cross-functional teams to create compelling product content and marketing materials.
  • Develop and execute product launch plans, including market research, competitive analysis, and campaign execution.
  • Manage product information on our website, including product descriptions, images, and videos.
  • Work with our sales teams to create high-impact sales tools and support materials.
  • Represent our organization in customer-facing calls and events as needed.

Qualifications:

  • Bachelor's degree in Marketing, Business, or related field.
  • 2-4 years of experience in product marketing, application/lifestyle marketing, or related field.
  • Strong communication, organizational, and research skills.
  • Ability to work independently and in a dynamic team environment.

Salary Range: $75k - $85k

Benefits Overview: Legrand North America offers comprehensive medical, dental, and vision coverage, as well as distinctive benefits like high employer 401K match, above-benchmark paid maternity leave, paid time off to volunteer, and an active women's network.

About Legrand North America:

Legrand North America is a leading provider of electrical and digital building infrastructures, with a commitment to innovation, sustainability, and customer satisfaction.

About Legrand's Data Center Power and Control Division:

The Data Center Power and Control Division is a leading provider of innovative solutions for data centers, building networks, and facility infrastructures.

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