Executive Director of Digital Marketing and eCommerce
4 days ago
The Chief Marketing and eCommerce Officer will lead the development and execution of marketing strategies and eCommerce initiatives to drive growth, enhance brand visibility, and improve customer engagement.
This role requires a strategic thinker with a deep understanding of digital marketing, eCommerce best practices, and consumer behavior.
Key responsibilities include:
- Design and execute digital marketing campaigns across various channels, including social media, email, SEO, and PPC.
- Analyze campaign performance and adjust strategies to optimize.
- Oversee the eCommerce platform, ensuring an optimal user experience, product assortment, and inventory management.
- Implement strategies to increase online sales, conversion rates, and customer satisfaction.
The ideal candidate will have:
- A Bachelor's degree in Marketing, Business, or a related field; MBA.
- ~10+ years of experience in marketing and eCommerce, with at least 5 years in a leadership role.
- ~ Proven track record of developing successful marketing strategies and driving online sales.
- ~ Strong understanding of digital marketing tools and analytics.
Wurth Industry North America is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, genetic trait or predisposition, carrier status, citizenship, veteran or military status, and other personal characteristics protected by law.
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