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Creative Media Specialist

2 months ago

Cape Coral, Florida, United States Insite Managed Solutions Full time
*Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Equal Opportunity Employer M/F/D/V

Job Type: Full-time, in-office

Benefits: 401k, PTO, and benefits (health, vision, dental, short/long term disability, and more) eligibility within 1 month of start date

POSITION OBJECTIVE

As a dynamic Creative Media Specialist, you will play a pivotal role in producing both print and digital media, alongside overseeing web content creation and management. Your responsibilities will include crafting marketing materials in both digital and print formats, as well as ensuring the upkeep of the company website. To excel in this position, you should have a strong command of Adobe Creative Cloud (Photoshop, Illustrator, InDesign), Microsoft Office Suite (PowerPoint, Word, Excel), and a solid understanding of web design, Google Ads, and SEO strategies. You will also assist in drafting, editing, and writing copy for marketing materials, websites, advertisements, and more. Your role will involve maintaining and enhancing the company's collection of logos and images, ensuring brand consistency and messaging integrity. Additionally, you will be tasked with updating and creating content for the company website via WordPress, including managing SEO and implementing keywords across multimedia and web pages. You will oversee the online presence of Insite, which includes email marketing, social media, and content management. Furthermore, you will track and analyze technical SEO metrics, load times, bounce rates, conversion rates, and overall website performance, presenting these insights to leadership.

CRITICAL SUCCESS BEHAVIORS
  • Respond to requests and inquiries in a timely and professional manner.
  • Demonstrate self-motivation with a strong sense of ownership in your responsibilities.
  • Exhibit a sense of urgency while maintaining a solution-oriented approach.
  • Possess great attention to detail, along with superior organizational and multitasking skills.
  • Embody Insite values and lead by professional example.
  • Collaborate effectively with cross-functional teams to develop and create deliverables for both internal and external clients.
QUALIFICATIONS

The ideal candidate must possess:
  • Experience with Adobe Creative Cloud (InDesign, Illustrator, Photoshop).
  • Proficiency in Microsoft Office Suite.
  • A strong portfolio showcasing versatility in graphic design across various media.
The ideal candidate would typically have:
  • A four-year degree in Marketing, Graphic Design, or a related field.
  • Experience with website coding (HTML/CSS).
  • Proficiency in WordPress, Google Ads, and SEO.