Marketing Director

3 days ago


Fort Lauderdale, Florida, United States Marriott Vacations Worldwide Full time
Job Summary

As a Marketing Manager at Marriott Vacations Worldwide, you will be responsible for leading the day-to-day activities of the marketing workforce and developing the overall competence and performance of the team. This includes delegating work, focusing on management activities, and analyzing data and reports to monitor team performance and develop solutions to increase tour flow and team/unit performance.

Key Responsibilities
  • Develop and implement strategic plans to include budget considerations, site goals, and forecasts for appropriate activities.
  • Coordinate with marketing operations and other site marketing programs on new initiatives to increase production in channels.
  • Develop strategies and incentive programs to meet or exceed budgeted numbers.
  • Identify trends when production is not meeting budget expectations and implement solutions.
  • Use reports on individual and team production performance to measure performance and hold team members accountable.
  • Build and maintain relationships between sales management and the marketing department to ensure a clear understanding of eligibility requirements or details of participation for generating tours.
  • Share marketing information and strategy with the sales force.
  • Manage and develop the sales and marketing workforce, including preparing for and conducting team meetings, measuring performance, and providing coaching and mentoring.
Requirements
  • High School diploma or GED, or 2 years of equivalent work experience; minimum 2 years experience in a similar position.
  • Proficiency in reading and writing English (additional language required for certain positions).
  • Ability to work in close contact with the general public in sales and marketing situations that require strong communication and customer service skills.
  • Willingness to travel 20% to 50% of the time.
  • Ability to work weekends and holidays as required by business needs.
Competencies
  • Leadership
  • Adaptability
  • Communication
  • Professional Demeanor
  • Problem Solving and Decision Making
  • Building and Contributing to Teams
  • Driving for Results
  • Planning and Organizing
  • Coworker Relationships
  • Customer Relationships
  • Fostering Inclusion
  • Organizational Capability
  • Talent Management
  • Applied Learning
  • Business Acumen
  • Job Specific Computer Skills
  • Reading Comprehension
  • Writing
  • Sales Coaching
  • Sales and Marketing
  • Sales and Marketing and Operations

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