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Commercial Development Manager

2 months ago

Arlington, Virginia, United States AEG Full time
About the Role

The Strategic Partnership Director will play a key role in helping AEG achieve its ambition of becoming one of the most innovative sports and entertainment companies in the world for commercial partners.

This individual will harness the massive opportunity to create valuable and unique platforms for our brand partners by working across league functions, as well as with our broadcast partners.

The focus for this position is on National Partnerships, however, due to AEG's unique business structure, where the company and its teams are all one entity, there is an opportunity to look at partnerships differently than more established companies.

Key Responsibilities
  • Oversee the creative development, sales positioning and introduction of new sponsor assets and platforms for all AEG commercial partners
  • Embody a spirit of creativity and share in the vision that emphasizes the unique potential and differentiation that AEG offers in the marketplace
  • Quickly develop a detailed knowledge of all assets across AEG, the company's teams, broadcast partners, AEG Marketing, AEG Creative & Content, and more - so you can begin to develop areas of opportunity for existing and new brand partners
  • Work with Business Development team and other internal stakeholders to balance key priorities and areas of focus
  • Travel to take part in high-priority client presentations where ideation is critical to relationship building
  • Consistently meet with Creative & Content, as well as Marketing leads to ensure total alignment on company messaging and content pipeline monetization opportunities
  • Maintain highest level of communication with internal teams pertaining to new concepts being presented and
  • Utilize ideation, exceptional writing and presentation design skills to articulate concepts for proposals and client presentations
  • Work with Revenue Strategy lead to find and develop new areas for creativity and monetization
  • Partner with commercial leadership on annual business planning and growth analysis
  • Maintain awareness of trends and innovations in sports and entertainment industry
Requirements
  • 10+ years professional experience in brand solutions, marketing, marketing strategy or related consulting role
  • 4+ years leadership and team management experience
  • Significant hands-on experience with all encompassing brand partnerships, including content storytelling, platform creation, experiential and co-promotional elements
  • Demonstrated successes designing successful campaigns for a wide variety of brands across a range of media
  • Experience developing and presenting creative proposals and communication plans utilizing strong presentations skills and stakeholder management abilities
  • Ability to build consensus and relationships with clients, as well as across the organization
  • Demonstrated ability to function well in a fast-paced, entrepreneurial business
  • Highly motivated, proactive, with a positive, solutions-based approach