Marketing Manager

6 days ago


Northfield, Minnesota, United States Medline Full time
Job Summary

As a Consumer Marketing Manager at Medline, you will be responsible for developing and implementing business strategies, marketing plans, and market research to drive growth for the Skin Care and ReadyCare Wipes Category across all retail channels.

Key Responsibilities
  • Develop and implement growth strategies for the Skin Care and ReadyCare Wipes Category, including portfolio prioritization and innovation strategy for branded and private label products.
  • Create strategic and annual business plans and product priorities for the private label and branded portfolio.
  • Serve as a category expert, using category and consumer insights and trends to inform business plans, marketing strategies, and customer presentations.
  • Spearhead innovation, development, and launch of new products, encompassing product, packaging, and communications for all Skin Care and ReadyCare Wipes.
  • Lead the development of the innovation pipeline for the brands in the portfolio.
  • Manage cross-functional teams (internal and external, including marketing agencies, packaging, and product management) in the development and execution of marketing initiatives to ensure proper and timely customer communication.
Requirements
  • Bachelor's Degree in Marketing or a related field.
  • At least 3 years of marketing experience.
  • Brand management and new product development experience is a plus.
  • Retail or CPG experience preferred.
  • Strong Presentation Skills.
  • Demonstrated ability to manage and lead in a matrix organization.
  • Strong interpersonal, communication, influencing, and analytical skills.
  • Ability to thrive in an entrepreneurial, fast-paced environment.
  • Advanced level experience - PowerPoint, MS Office.
Benefits

Medline is committed to offering competitive benefits and a variety of choices to best meet the needs of you and your family. For employees scheduled to work at least 30 hours per week, this includes health and well-being, financial fitness, career development, paid time off, and more. Employees scheduled to work less than 30 hours per week can participate in the 401(k) plan, access the Employee Assistance Program (EAP), Employee Resource Groups (ERG), and Medline Service Corps.

Every day, we're focused on building a more diverse and inclusive company, one that recognizes, values, and respects the differences we all bring to the workplace. From doing what's right to delivering business results, together, we're better.



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