Head of Product Marketing Lead
2 days ago
Faire is an online wholesale marketplace that empowers independent retailers to succeed in a rapidly changing retail landscape. Our platform connects brands and boutiques from around the world, providing a unique opportunity for small businesses to grow their customer base and increase revenue.
About the RoleWe are seeking a seasoned Product Marketing Director to lead our product marketing efforts and drive business growth. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive product marketing strategy that resonates with our customers and drives adoption of our platform.
Key Responsibilities- Develop and execute a product marketing strategy that aligns with our business goals and resonates with our customers
- Lead a team of product marketers to drive product comprehension and adoption across customers, geographies, and products
- Collaborate with cross-functional teams, including product, sales, and customer success, to ensure alignment and maximize impact
- Develop and maintain a deep understanding of our customers and their needs, and use that insight to inform product development and marketing strategies
- Hire, develop, and retain a world-class team of product marketers
- 15+ years of work experience, with 8+ years of product marketing experience in a high-growth, fast-paced tech environment
- Deep B2B product marketing expertise, with a focus on SMBs and independent businesses
- Strong storytelling and writing skills, with the ability to simplify complex business and product problems
- Excellent collaboration and communication skills, with the ability to establish and grow cross-functional relationships at senior levels
- Relentlessly resourceful and hungry to make an impact on the community
- A competitive salary range of $236,000 to $354,000 per year, plus equity and benefits
- A hybrid schedule with 2 days of in-office work per week and the flexibility to work remotely up to 4 weeks per year
- The opportunity to work with a talented team of entrepreneurs who are passionate about empowering small businesses
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