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Senior Category Leadership Advisor

2 months ago

Rogers, Arkansas, United States The Kraft Heinz Company Full time

About the Role

The Senior Category Leadership Advisor will be responsible for facilitating field category leadership prioritization on category leadership topics with the sales leadership team. In addition, this position will support the overall application of category management principles to business issues, identifying category business opportunities and providing an assessment of the merchandising controllables, including shelf, assortment, innovation, and aisle strategy.

Key Responsibilities

  • Identify root causes of customer issues and opportunities and deliver compelling stories to drive action to address
  • Develop and own standalone relationships with key customer team leaders, bringing insights to life through deliverable action plans
  • Run the identification of category/customer business opportunities, develops concrete recommendations, and supports customer business teams in execution
  • Establish team customer category priorities that are consistent with goals and objectives as defined by the customer and The Kraft Heinz Company
  • Develop impactful customer-specific category development recommendations in support of key business building initiatives
  • Expert in using multiple inputs including syndicated data, shopper card, and household panel data that support compelling stories that spur business recommendations
  • Able to educate, apply, and advise on category management best practices
  • Category leadership representative in strategic customer meetings and interaction, e.g., JVP meetings

Requirements

  • Proven experience in the consumer products industry
  • Proven experience in category leadership
  • Strong syndicated and panel data knowledge
  • Passion for personal and team development
  • Strong industry/sales knowledge with emphasis on category and space management
  • Solid organization, project management, and planning skills with the ability to execute with minimal direction
  • Ability to work in a dynamic environment with frequent interaction and outside of The Kraft Heinz Company