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Media Relations Specialist

2 months ago

Irving, Texas, United States Berkshire Hathaway Full time

Berkshire Hathaway Automotive is in search of a Media Relations Specialist to enhance our internal media planning, placement, trafficking, and reconciliation efforts. As a vital part of the Marketing division, you will engage in various facets of media management and reporting. This role spans across both digital and traditional channels for our esteemed group of dealerships, presenting a significant opportunity for those aspiring to advance their careers in media.

This is a full-time position based at our Marketing Headquarters.

Benefits:

  • Comprehensive training and development programs
  • A Berkshire Hathaway Company
  • Opportunities for career advancement
  • Medical, vision, and dental insurance
  • Paid time off and holidays
  • 401(k) plan with company contributions

Key Responsibilities:

  • Assist in the creation of media performance reports, market analysis, and traffic reports related to media campaigns.
  • Support co-op documentation for media purchases and provide assistance to stores and marketing managers as needed.
  • Occasionally visit dealerships with buyers or supervisors to present media strategies and market insights.
  • Develop an understanding of individual dealership objectives and media requirements while managing event or promotional requests.
  • Assist in the tracking and management of media buys, ensuring daily upkeep.
  • Review and resolve billing discrepancies with buyers and vendors.
  • Compile research data to help ensure the client reaches the intended audience.
  • Learn to estimate audience reach by channel.

Qualifications:

  • Bachelor's Degree in Broadcasting/Communications, Advertising, Public Relations, or a related field.
  • Proficient in Microsoft Office Suite, particularly Excel and Word.

Skills and Abilities:

  • Ability to manage multiple projects and timelines effectively.
  • Flexibility to adjust priorities and workflows as necessary.
  • Interest and foundational knowledge of automotive sales and business principles.
  • Highly organized and detail-oriented.
  • Eagerness to learn and master a diverse range of tasks.

Company Overview:

Berkshire Hathaway Automotive stands as one of the largest dealership groups in the United States, operating over 100 franchises across 10 states. The company is recognized for its operational excellence, financial performance, and exceptional customer service within franchised auto dealerships. Leveraging extensive experience, innovative strategies, and technological expertise, Berkshire Hathaway Automotive strives to ensure its dealerships remain leaders and trendsetters in the automotive industry. The company is committed to fostering resilient and adaptive business models that promote engaged, strong, and proactive leadership.

We are an equal opportunity employer and prohibit discrimination/harassment based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.