Immersive Experience Director

5 days ago


New York, New York, United States The Mill Full time
Job Description

The Mill is a global creative partner for agencies, production companies, and brands, working across all media channels and platforms.

We are trusted specialists in visual effects, creative technologies, and content production. Our projects include the creation of digital products and virtual experiences, as well as world-class visual effects and video production.

We are a vibrant network of talented artists, producers, directors, and creative technologists from multinational backgrounds. We nurture innovation, flexibility, and diverse ideas across our studios in various locations.

We are all united by one single ambition: To create extraordinary and memorable work that captivates and excites audiences.

We are The Mill. We create the extraordinary.

Job Summary

The Creative Director at The Mill Experience Team will lead the creative vision and execution of immersive experiences, including VR, AR, XR, location-based experiences, and real-time immersive experiences for a diverse portfolio of clients and brands.

This individual will steer the creative direction for each project from concept to completion, ensuring the delivery of cutting-edge, compelling experiences.

The ideal candidate thrives in a collaborative environment, driving innovation across multiple platforms and mediums to create unforgettable, transformative experiences.

Key Responsibilities
  • Lead creative vision and execution for immersive and interactive projects (VR, AR, XR, real-time, location-based) for global brands and clients.
  • Oversee the development of compelling narratives and immersive experiences across multiple mediums, working with writers, designers, and technical teams to deliver cohesive experiences.
  • Collaborate closely with the production, technical, and design teams to ensure the creative vision is achieved across all touchpoints.
  • Responsible for ideation, concept development, and the creation of immersive story-driven experiences tailored to the client's brand and goals.
  • Serve as the primary creative point of contact for clients, nurturing relationships and aligning creative outputs with client expectations.
  • Ensure project timelines, budgets, and quality standards are met, working closely with producers and project managers to balance creative ambition with production realities.
  • Present creative concepts and strategies to both internal teams and external clients, articulating ideas clearly and inspiring confidence in the proposed direction.
  • Spearhead pitches, leading a team in crafting beautifully designed proposals which follow the client's objectives, but push the envelope in creative execution and innovation.
  • Lead brainstorming sessions with internal and external teams.
  • Keep a cool head and positive attitude when changes and conflict arise and continue to support the client and the team, striking the perfect balance between ambition and facilitation.
  • Clearly explain your rationale, based on business needs, innovation, and clever design, for creative choices both internally to our project teams and externally to clients.
  • Provide regular, constructive feedback ensuring that the creative vision is still on track.
Qualifications
  • 7+ years of experience in creative leadership roles within immersive and interactive experiences, digital media, or a related field.
  • Proven experience in leading projects across various immersive mediums such as VR, AR, XR, real-time installations, and interactive location-based experiences.
  • Strong understanding of narrative design and the intersection of storytelling with technology in immersive environments.
  • Exceptional communication, presentation, and interpersonal skills, with a knack for managing client relationships and leading cross-disciplinary teams.
  • A track record of successful collaboration with technical, creative, and production teams to deliver innovative, high-quality experiences.
  • Strong problem-solving abilities with a focus on creativity, innovation, and team leadership.
Preferred Skills
  • Experience working with emerging technologies and real-time engines to push the boundaries of immersive experiences.
  • Strong knowledge of design principles, spatial storytelling, and experience with large-scale interactive installations.
  • Enthusiasm for innovation in immersive experiences and a drive to constantly push creative boundaries.
Key Traits
  • A passion for immersive experiences and the future of interactive technology.
  • Highly adaptable, able to manage multiple projects and pivot quickly to meet client demands and evolving technologies.
  • Strong collaborative spirit with the ability to inspire, guide, and grow a diverse team of creatives and technologists.


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