Brand Marketing Specialist
2 weeks ago
Position Overview:
The Marketing Coordinator plays a crucial role in supporting communication initiatives and events aimed at enhancing the visibility and sales of our brands.
This position focuses on effective brand positioning and fostering sustainable growth while collaborating with sales teams to ensure consistent execution that aligns with the objectives of Eagle Rock Distributing Company (ERDC) and our partners.
Key Responsibilities:
As a Marketing Coordinator, you will collaborate with the marketing team to implement marketing strategies for the ERDC portfolio while adhering to a defined budget.
Event Coordination and Point of Sale ManagementGoal: To oversee the entire process of ER events from inception to completion/ Manage all aspects of Point of Sale Special Event coordination and execution from retail environments to the actual event. Negotiate sponsorships in collaboration with the Director of Marketing/Brand Team. Responsible for managing accounts related to team sponsorships and venues.
Oversee and direct activations, product sampling, and promotional efforts for special events. Enhance brand growth by effectively positioning ERDC products. Ensure timely delivery of equipment to accounts. Forecast product needs for events eight weeks in advance. Confirm receipt of payments upon event completion. Maintain all special event equipment to ERDC standards. Provide comprehensive recaps for each event.During Off-Season Duties:Monday to Friday Schedule Assist with venue execution, venue sales, and product rotation. Monthly asset organization and maintenance.
Qualifications:
A high school diploma or equivalent is preferred. College experience is advantageous but not mandatory. The candidate must represent the company professionally at all times. A valid driver's license is required, and the candidate must meet Eagle Rock's minimum driving standards.
Physical Requirements: Must be capable of reaching, pulling, twisting, bending, and stooping to handle kegs of beer. Must accurately check code dates and communicate effectively with retailers and colleagues. May require prolonged periods of sitting or standing. Occasionally, the ability to lift over 100 lbs is necessary.
Must be able to push or pull loaded carts weighing approximately 300 lbs.
Environmental Conditions & Temperament: Job responsibilities are performed both indoors and outdoors at warehouses and event locations. Exposure to varying weather conditions, walk-in cooler temperatures, and semi-truck travel, as well as exposure to fumes, vibrations, and noise levels. Ability to maintain a professional demeanor in public while fulfilling job duties.Thorough knowledge of products and packaging is essential. A safe driving record is also required. Previous experience in the beverage industry is preferred.
Compensation and Benefits:
Compensation range:
$55,000 to $65,000 per year base salary. (Actual compensation may vary based on route, geographic location, work experience, education, and/or skill level.)
This position is eligible for the following benefits:
Health, Dental, Vision, Basic AD&D Life Insurance, Voluntary Life Insurance, Spousal Life Insurance, Child Life Insurance, Short Term Disability, Long Term Disability, 401(k) with company match.
The Company provides the compensation range and general description of other compensation and benefits that it believes it might offer for this position.
The Company reserves the right to adjust the compensation and benefits based on circumstances unrelated to an applicant's protected status.
Disclaimer:
The list of requirements, duties, and responsibilities is not exhaustive but represents the most accurate description for the current position.
Management retains the right to revise the job description and require additional tasks as job circumstances change (for example, emergencies, personnel changes, workload fluctuations, or technical developments). Eagle Rock Distributing Co. is an equal opportunity employer.
All applicants will be considered for employment without regard to race, color, religion, gender, age, sexual orientation, gender identity, national origin, veteran, or disability status.
Reasonable accommodations may be made, upon request, to enable individuals with disabilities to perform the essential functions of their position.
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