Director, Product Marketing Lead

4 weeks ago

New York, New York, United States PayPal Full time
Job Description

We are seeking an experienced Director, Product Marketing to drive end-to-end marketing strategies for PayPal's portfolio of Microbusiness solutions.

This senior manager will be customer-obsessed, with a strong background in product marketing and go-to-market planning, and the ability to identify what makes a product or feature great.

The ideal candidate will use their data-driven mindset and passion for addressing merchant challenges within the Microbusiness business industry to guide cross-functional teams from Product and Engineering to Sales Enablement, Creative and beyond.

Responsibilities
  • Develop product positioning and messaging for products and features that are driven by merchant feedback, competitive research, and a deep understanding of our Microbusiness solutions
  • Scope and execute global marketing strategies that are driven from qualitative and quantitative insights across multiple customer segments
  • Partner with analytics and leadership to ensure tracking and reporting of growth KPIs on an ongoing basis
  • Collaborate with Product/Design/Eng/Market Research to influence product roadmaps with the goal of increasing product adoption, differentiation, and customer growth
  • Ensure consistency and alignment across business lines, influencing and shaping product and marketing strategies to meet business goals
  • Identify market trends, customer needs, and competitive dynamics to inform product development and positioning
Requirements
  • 7-10 years experience in product marketing, specifically around digital and small business solutions
  • Experience working in B2B settings and on marketing or growth strategies in a product lifecycle
  • Passion for customer-centric strategy, with experience in generating qualitative and quantitative insights and using those insights to inform marketing strategies
  • Team player who knows how to walk through walls and make friends along the way
  • Fast study. You learn quickly and can roll up your sleeves to problem solve and get it done
  • You operate with a sense of urgency and a bias for action

Additional Information

PayPal is committed to fair and equitable compensation practices. Actual compensation is based on various factors including but not limited to work location, and relevant skills and experience.

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits.

For more information, visit https://www.paypal.com/us/home

Our Benefits

At PayPal, we're committed to building an equitable and inclusive global economy. And we can't do this without our most important asset-you. That's why we offer benefits to help you thrive in every stage of life.

We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.

We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit https://www.paypal.com/us/home

Who We Are

Click Here to learn more about our culture and community.

PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law.

In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at https://www.paypal.com/us/home

Belonging at PayPal

Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging.

Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued.

We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belonging at PayPal.

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