Digital Marketing Strategist

4 weeks ago


Atlanta, Georgia, United States Location3 Full time
Job Description

Job Title: Digital Strategy Manager

Location: Remote (U.S. only)

Job Type: Full-time

About Us: Location3 Media is a digital marketing company that improves the findability and performance of consumer and retail brands through enterprise-level and local digital marketing solutions.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies that align with clients' business objectives.
  • Collaborate with clients to understand their needs and develop effective digital marketing plans.
  • Implement strategic initiatives across various digital channels, including Google Ads, Meta, Programmatic DSP, SEO, and other relevant platforms.
  • Utilize advanced digital marketing analytics tools to analyze campaign performance, track KPIs, and generate actionable insights.
  • Prepare comprehensive reports and present findings to clients, providing strategic recommendations for optimization and improvement.
  • Lead quarterly business review meetings with clients, assessing campaign performance, discussing results, and identifying areas for growth and improvement.
  • Develop and manage A/B/multivariate testing programs for creative assets and landing page UX, leveraging data-driven insights to optimize performance.
  • Work closely with clients to forecast and manage digital marketing budgets effectively.
Requirements:
  • 5+ years of proven digital marketing experience working to plan, launch, and analyze cross-channel campaigns.
  • Experience within franchise and multi-location space is preferred.
  • 5+ years of proven experience directly managing client relationships, including ownership of performance KPIs and reporting.
  • 3+ years of hands-on experience managing ad campaigns in platforms such as Google Ads, Meta, LinkedIn, and Programmatic DSP.
  • Experience in Paid Search, Paid Social, and Shopping campaigns preferred.
  • Track record of collaborating with CMOs and other corporate marketing team members to achieve marketing goals.
  • 3+ years of expertise in digital marketing analytics, including proficiency in tools such as Google Analytics 4 (GA4), attribution modeling, and budget forecasting.
  • Experience with analyzing and interpreting Power BI marketing reports and visualizations and developing data-driven marketing recommendations.
What We Offer:
  • A competitive salary range of $90,000 to $100,000 annually depending on experience.
  • A comprehensive benefits package, including medical, dental, vision, matching 401K, a wellbeing stipend, every other Friday off, every other half-Wednesday off, remote work equipment, a remote equipment reimbursement, and more.

How to Apply: If you are a passionate and innovative thinker who wants to work with a performance-driven team, please submit your application with your resume and a cover letter explaining why you are the ideal candidate for this role.



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