Senior Marketing Strategist

17 hours ago


Cincinnati, Ohio, United States Spectrum Laboratories, LLC Full time
Job Summary

We are seeking an experienced Senior Marketing Strategist to lead our marketing efforts and drive business growth. As a key member of our team, you will develop and execute comprehensive marketing plans to promote our products and services.

Key Responsibilities:

  • Develop and implement effective marketing strategies to achieve business objectives.
  • Collaborate with the operations team to gather insights for developing marketing and branding strategies.
  • Lead the development of marketing campaigns, including test and control group segmentation, testing, tracking, results reporting, analysis, and recommendations.
  • Manage conception, development, and implementation of marketing plans and strategy, product concepts, and promotional programs to drive customer interest and sales.
  • Regularly review pipeline, resolve challenges, and brainstorm possible solutions with leadership.

Requirements:

  • Successful track record in senior marketing role and campaign creation.
  • Excellent leadership, communication, and decision-making skills.
  • Experience in digital and print marketing, content marketing, and social media marketing.
  • Proven ability to plan and manage budgets.
  • Excellent understanding of digital marketing, copywriting, communications, branding, and SEO.
  • Bachelor's degree (or equivalent) in marketing, advertising, or communications.

Compensation: The salary for this position is estimated to be between $120,000 - $180,000 per year, depending on experience.



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