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Senior Account Executive, Public Relations, Energy and Industrials

2 months ago


Washington, Washington, D.C., United States Burson North America Full time
About the Role

We are seeking a Senior Account Executive to join our U.S. Energy and Industrials (E+I) practice at Burson North America. As a key member of our team, you will be responsible for supporting our clients in the energy and industrials sector to ensure they have a license to operate and can navigate the corporate landscape.

Our clients include some of the world's largest industrial and energy companies, spanning manufacturing, construction, industrial materials, mining, agribusinesses, and renewable and traditional energy, grids and utilities. This is an opportunity to work with innovative companies that are leading the way in connecting financial growth and sustainability commitments.

Key Responsibilities
  • Support day-to-day media strategy, including strategy development, pitch angle identification, and reporter engagement.
  • Develop and pitch global, national, and regional media, leveraging strong relationships with top-tier and DC outlets.
  • Organize and oversee a large-scale media monitoring operation with daily and monthly reports to clients.
  • Assist in the development of client messaging and positioning for corporate, product, thought leadership, executive positioning, CSR, and sustainability campaigns.
  • Manage multiple projects for top-tier clients.
  • Develop materials that articulate and promote client initiatives and programs.
  • Generate fresh ideas for programs, events, and media outreach that parallel client objectives.
  • Exercise creativity in account strategy and planning.
  • Coordinate client events and strategic initiatives.
Requirements
  • 3-6 years of public relations experience, preferably in an agency or energy/industrials related PR/communications environment.
  • Strong project management experience, with demonstrated ability to meet deadlines and operate independently and as part of a team.
  • Superb writing and editing skills across a variety of platforms with a keen eye for detail.
  • Media relations expertise and pitching experience, with the ability to establish and grow media relationships.
  • Digital & social media savvy with an understanding of how to reach a target audience and drive engagement.
  • Exceptional time management skills with the ability to juggle multiple projects and work with quality and efficiency.
  • Professionalism, poise, and confidence in client-facing situations such as meetings, internal executive meetings, and media events.
  • Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities, and employee resource groups.
What We Offer
  • Hybrid work environment that offers the flexibility and balance of working from home and going into the office.
  • Career growth opportunities through continued education, training & development courses, and BCW's Career Pathing program.
  • Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at Burson and the outside community, and accelerate their careers.
  • Paid time off for vacation, sick, and personal days, as well as Summer Fridays. Our Flexible Holiday Policy includes 9 paid holidays, inclusive of Juneteenth and World Mental Health Day, with the option to swap out a company holiday for another personally significant day.
  • 12 weeks paid Parental Leave to bond with your new child, also inclusive of adoption and foster care.
  • Wellness benefits, including healthcare, vision, dental, and pet insurance, as well as free virtual or in-person counseling for mental health.
  • 401K Savings and Investment Plans.
  • Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses.
  • WPP Employee Discount Program based on client roster.

At Burson North America, diversity, equity, and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting, and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue, and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

As an Equal Opportunity Employer, Burson North America does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.