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Digital Media Sales Executive

2 months ago


Charleston, West Virginia, United States Gray Television Full time

About Gray Television:

Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.

Job Summary:

Gray Digital Media is seeking a solutions-oriented professional with a strong digital sales background to join our dynamic sales team.

The Multimedia Executive is responsible for the development, retention, and growth of digital revenue. An employee will design and sell digital marketing solutions for businesses using the latest advertising products available across all Gray Digital Media platforms.

Duties and Responsibilities:

  • Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective digital marketing strategy for their business.
  • Meet or exceed sales expectations, goals, and budgets, and manage your own book of digital sales revenue for retention and growth.
  • Learn and master Gray Digital Media's suite of industry-leading digital services.
  • Develop, retain, and grow client relationships in various industries and across the United States.
  • Manage your digital book of business using client management tools and software. Design, write, and present marketing proposals and presentations.
  • Communicate and collaborate effectively across all Gray Digital Media departments and support staff.

Qualifications and Requirements:

  • 2 or more years experience in digital media sales preferred with evidence of prior success or in a digital agency working with clients.
  • Demonstrates intellect, drive, executive presence, and sales acumen.
  • The ability to prospect and network with business decision-makers within various organizations.
  • Proven experience building excellent client relationships.
  • Excellent troubleshooting and problem-resolution skills.
  • Possess superb written and verbal communication skills.
  • Proficient with Microsoft Excel, Word, and PPT.
  • Google Certification (Specifically Google Analytics & Google Ad Manager) preferred.