Digital Marketing Strategist
4 weeks ago
Job Title: Performance Marketing Manager
Job Type: Full-Time
Star Entertainment is seeking a skilled Performance Marketing Manager to enhance our online presence, increase revenue, and drive ticket sales.
Do you have a passion for achieving results? Are you analytical and creative? Do you enjoy working with data and implementing changes based on findings?
In this role, you will be responsible for optimizing our online performance, increasing revenue, and driving ticket sales.
About Star Entertainment: Star Entertainment is an international production company that has been a pioneer in film, live entertainment, culture, and philanthropy since 1999. We have produced films featuring acclaimed talents and have hosted renowned artists.
The ideal candidate will be able to:
- Manage the strategy, execution, and ROAS of online marketing campaigns, including campaign setup, creative testing, reporting, analysis, and optimization.
- Be an expert in Meta marketing.
- Perform strategic data mining and analysis, drawing insights and transforming data into actionable changes that drive channel optimization and growth.
- Align marketing initiatives with overall business goals.
- Strategize and execute experiments to continuously improve key metrics across campaigns.
- Collaborate with internal and external teams on projects to drive growth and efficiency.
- Provide input to predictive models that drive company growth.
and has experience in:
- 5+ years of paid search/social/app marketing, a BA/BS degree, excellent analytical skills, and a strong vision and strategy.
- Being a proven marketer who drives positive ROI by optimizing CPC, LTV, and ROAS, with a never-ending appetite to optimize bidding/targeting/audience strategies.
- The ability to manage budgets with aggressive targets.
- The ability to thrive in a fast-paced environment and balance multiple projects simultaneously.
- Above all, being curious, humble, and goal-oriented.
Must live in Los Angeles, CA or New York, NY for in-person meetings.
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