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Senior Director Product Marketing Lead

2 months ago


Santa Clara, California, United States Customer Labs Full time
About Customer Labs

At Customer Labs, our mission is to empower businesses to deliver exceptional customer experiences through innovative technology solutions. We believe that by harnessing the power of customer workflows, organizations can unlock new levels of efficiency, productivity, and growth.

We're a team of passionate professionals who share a common goal: to help our customers succeed in an ever-changing market landscape. With a strong focus on customer-centricity, we strive to create solutions that meet the evolving needs of our clients.

Job Description

We're seeking a seasoned Product Marketing Strategist to join our team as a Senior Director Product Marketing Lead. As a key member of our product marketing team, you will play a critical role in driving the growth and success of our Customer Workflows business.

**Key Responsibilities:**

  • Develop and execute a comprehensive marketing strategy for our Customer Workflows products, including Customer Service Management, Field Service Management, and Sales and Order Management.
  • Lead a high-performing team of product marketers and collaborate with cross-functional teams to drive business growth and market leadership.
  • Partner with our sales teams, product managers, and solution consultants to create compelling sales and campaign content that resonates with key buyers.
  • Support the sales team with assets and enablement that help them mature and close pipeline.
  • Develop and maintain strong relationships with key analysts and media outlets to position Customer Labs as a leader in the customer experience and customer service space.
  • Represent Customer Labs as a thought leader at industry events and conferences.

**Requirements:**

  • 15+ years of experience in product marketing, product management, or general marketing with a strong background in B2B product marketing.
  • Proven track record of hiring, managing, and leading high-performance teams.
  • Strong ability to inspire and coach, with a proven history of creating positioning and messaging that supports rapidly growing product lines.
  • Results-driven, with a strong analytical and creative mindset.
  • Extremely organized and detail-oriented, with the ability to balance strategic thinking with tactical execution.
  • Demonstrated ability to influence and work across functions within and outside of Marketing, building relationships to drive results.

**What We Offer:**

  • A competitive salary and bonus structure.
  • Equity in the company.
  • A comprehensive benefits package, including health insurance, 401(k) matching, and flexible time off.
  • Opportunities for professional growth and development.

**Additional Information:**

Customer Labs is an Equal Employment Opportunity Employer. We welcome applications from diverse candidates and are committed to creating an inclusive work environment.