Product Marketing Manager

6 days ago


Brookfield, Wisconsin, United States Techtronic Industries North America Full time
Job Description:

We're seeking a highly skilled Product Marketing Manager to join our team at Techtronic Industries North America. As a key member of our Product Marketing Team, you will be responsible for developing and executing marketing strategies to drive sales and profits in our product categories.

Key Responsibilities:

  • Conduct market research and analyze industry trends to identify opportunities for growth and development.
  • Develop comprehensive product strategies and fuel new product roadmaps to drive business objectives.
  • Lead the development of innovative products, from concept ideation to final production and market launch.
  • Collaborate with cross-functional teams to create strategic initiatives and drive product enhancements and expansions.
  • Implement and monitor strategies, including product positioning, forecasting, cost reductions, and product updates.
  • Assist in the development of the overall departmental product strategy.
  • Conduct market and user-based research to understand strategic, tactical, and new product development needs.
  • Lead and interact globally with various cross-functional teams and departments to collaborate and deliver objectives on schedule.
  • Write and submit documentation to initiate new product efforts.
  • Provide customer input throughout the new product development process.
  • Analyze and interpret findings and report to senior management.
  • Assess and analyze new business or product opportunities and articulate findings and recommendations.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or related area.
  • Minimum of 4-7 years of experience in Marketing/Sales roles.
  • Accomplished analytic, written, verbal, and interpersonal skills.
  • Demonstrated track record of achievements in positions of increasing responsibilities, problem-solving, and decision-making abilities.
  • Willingness to travel 25-30% of the time.
  • Proficiency in PC skills, including MS Office and Internet usage.

We Offer:

  • Robust health, dental, and vision insurance plans.
  • Generous 401(k) savings plan.
  • Education assistance.
  • On-site wellness, fitness center, food, and coffee service.

Equal Opportunity Employer: Minorities/Women/Protected Veterans/Disabled. We strive to make our website accessible to all users. If you need assistance with technical accessibility, please contact us at [insert contact number]. This number is for technical accessibility issues only, not general employment or job posting inquiries.



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