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Marketing Vice President

1 month ago


Reston, Virginia, United States D. Hilton Associates, Inc. Full time

Position Overview

D. Hilton Associates, Inc. is seeking a seasoned Marketing Vice President to lead the development and execution of innovative marketing campaigns, manage brand positioning and presence, and enhance the member experience. This role will collaborate with all departments to create and implement marketing strategies, manage brand positioning and presence, and enhance the member experience.

Key Responsibilities

  • Develop and execute the Credit Union's marketing and communication strategies
  • Manage brand positioning and presence
  • Enhance the member experience
  • Collaborate with all departments to create and implement marketing campaigns
  • Use member data and metrics to grow the membership and increase product penetration

Requirements

A bachelor's degree, 10+ years of progressive leadership experience leading the marketing function within a heavily regulated industry, extensive knowledge of digital and mobile delivery channels, and CRM experience (Salesforce preferred) are required. Candidates with credit union, banking, and/or financial services experience will receive priority consideration.

About the Company

D. Hilton Associates, Inc. is a leading provider of executive search services. We are committed to providing the best financial services to our members and are dedicated to making a positive impact in our communities.