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Cloud Product Marketing Specialist

2 months ago


Santa Clara, California, United States AmazonWebServices Full time

About Amazon Web Services (AWS)
AWS is recognized as the most extensive and widely utilized cloud platform globally, offering over 200 fully featured services from data centers around the world.

Our Customers
We serve millions of clients, including rapidly growing startups, major enterprises, and leading government agencies, all leveraging AWS to reduce expenses, enhance agility, and foster innovation.

Role Overview
The Product Marketing team is tasked with crafting clear, highly differentiated, and engaging positioning and messaging for AWS and its offerings. In the role of Product Marketing Manager for Amazon Serverless and Kubernetes – Developer Experience, you will have the chance to shape and execute the marketing and go-to-market strategy for industry-leading services such as AWS Lambda, Amazon Elastic Container Service (ECS), Amazon Elastic Kubernetes Service (EKS), AWS Fargate, AWS Step Functions, and Amazon EventBridge.

Key Responsibilities
- Lead the creation and implementation of marketing strategies, messaging, content, campaigns, and thought leadership for AWS Modern compute services, focusing on Serverless and Container solutions.
- Collaborate with engineering teams to translate key functionalities and benefits into effective product marketing messages.
- Develop and produce compelling audience-specific content and tools, including presentations, whitepapers, infographics, webinars, customer success stories, product videos, and how-to guides.
- Partner with various service and cross-functional AWS teams to create and execute joint messaging, content, campaigns, and events.
- Innovate and implement impactful product marketing initiatives that effectively reach target audiences.
- Manage website and social media content to enhance visibility and engagement.
- Work collaboratively across AWS with teams such as engineering, digital marketing, sales, business development, and evangelists to achieve business objectives.
- Oversee service and feature launches as applicable, driving awareness and adoption of new releases.

Team Environment
The product marketing team focuses on developing compelling positioning and marketing content to support product launches and campaigns that drive awareness and adoption of cloud computing services. We prioritize collaboration and support one another to manage workloads effectively, ensuring high-quality deliverables.

About AWS Sales, Marketing, and Global Services (SMGS)
This division is responsible for driving revenue, adoption, and growth across a diverse range of clients, from small and mid-market accounts to enterprise-level customers, including those in the public sector.

Diversity and Inclusion
AWS values diverse experiences and encourages candidates from all backgrounds to apply, even if they do not meet all listed qualifications.

Why Choose AWS?
AWS is a pioneer in cloud computing, continuously innovating to provide a robust suite of products and services that empower businesses of all sizes.

Inclusive Culture
At AWS, we foster a culture of learning and curiosity, supported by employee-led affinity groups that celebrate our differences. We offer ongoing events and learning experiences to promote inclusivity.

Career Development
We are committed to mentorship and career growth, providing resources to help you develop into a well-rounded professional.

Work-Life Balance
We prioritize work-life harmony, striving for flexibility in our working culture to ensure that success at work does not come at the expense of personal well-being.

Basic Qualifications
- 4+ years of professional marketing experience, excluding internships.
- Experience in partnership and product marketing.
- Proficiency in using data and metrics to measure impact and identify improvements.
- Background in software, SaaS, or DevOps, or 2+ years of post-MBA management consulting experience.

Preferred Qualifications
- Experience presenting ideas to various organizational levels to gain support for initiatives.
- Proven track record of owning and driving large-scale cross-functional programs.
- Familiarity with Excel or Tableau for data manipulation and analysis.
- MBA with a Bachelor’s or Master’s Degree in a STEM field.

Equal Opportunity Employer
Amazon is dedicated to creating a diverse and inclusive workplace and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.