Demand Generation Manager
3 days ago
We're a leading provider of reality capture software, empowering businesses to automate data collection and analysis using drones, robots, and 360 cameras.
Job OverviewWe're seeking a Demand Generation Manager to lead our efforts in building demand and growth for our reality capture platform. As a key member of our Go-to-Market team, you'll be responsible for designing and executing integrated marketing campaigns to engage key decision-makers and drive revenue.
Responsibilities- Develop and execute targeted campaigns to drive engagement and revenue within key accounts
- Collaborate with sales, content, and customer success teams to ensure alignment with sales objectives and customer journeys
- Measure, report, and optimize program and campaign performance across all relevant channels
- Drive feedback loops to improve the efficiency and effectiveness of demand generation programs
- Utilize marketing tools like Marketo, Salesforce, LinkedIn Ads, and 6Sense to optimize targeting and engagement
- 4+ years of B2B experience in growth marketing and/or demand generation
- Ability to think strategically and develop comprehensive, data-driven marketing campaigns
- Solid project management skills and ability to lead and collaborate with cross-functional partners
- In-depth knowledge of digital marketing, demand channels, funnel tactics, and key metrics
- Proven track record of driving qualified sales pipeline for B2B software and strong collaboration with outbound sales teams
- Innovative company culture
- Drone pilot certification
- Flexible work schedules
- Flexible work location
- Family paid leave
- Best-in-class healthcare benefits
- Professional development & career advancements
- Flexible paid time off
- Employee referral bonus
DroneDeploy is an equal-opportunity employer. All employees are responsible for assisting in protecting company and customer data by following information security policies and procedures.
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