Demand Generation Manager

3 days ago


San Diego, California, United States DroneDeploy Full time
About DroneDeploy

We're a leading provider of reality capture software, empowering businesses to automate data collection and analysis using drones, robots, and 360 cameras.

Job Overview

We're seeking a Demand Generation Manager to lead our efforts in building demand and growth for our reality capture platform. As a key member of our Go-to-Market team, you'll be responsible for designing and executing integrated marketing campaigns to engage key decision-makers and drive revenue.

Responsibilities
  • Develop and execute targeted campaigns to drive engagement and revenue within key accounts
  • Collaborate with sales, content, and customer success teams to ensure alignment with sales objectives and customer journeys
  • Measure, report, and optimize program and campaign performance across all relevant channels
  • Drive feedback loops to improve the efficiency and effectiveness of demand generation programs
  • Utilize marketing tools like Marketo, Salesforce, LinkedIn Ads, and 6Sense to optimize targeting and engagement
Requirements
  • 4+ years of B2B experience in growth marketing and/or demand generation
  • Ability to think strategically and develop comprehensive, data-driven marketing campaigns
  • Solid project management skills and ability to lead and collaborate with cross-functional partners
  • In-depth knowledge of digital marketing, demand channels, funnel tactics, and key metrics
  • Proven track record of driving qualified sales pipeline for B2B software and strong collaboration with outbound sales teams
What We Offer
  • Innovative company culture
  • Drone pilot certification
  • Flexible work schedules
  • Flexible work location
  • Family paid leave
  • Best-in-class healthcare benefits
  • Professional development & career advancements
  • Flexible paid time off
  • Employee referral bonus

DroneDeploy is an equal-opportunity employer. All employees are responsible for assisting in protecting company and customer data by following information security policies and procedures.



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