Marketing Campaign Specialist
5 days ago
We are seeking a highly skilled Marketing Campaign Specialist to join our team. In this role, you will be responsible for developing and executing innovative digital marketing campaigns to drive growth and audience engagement for our podcast division.
Key Responsibilities:
- Develop and execute comprehensive promotional campaigns to increase awareness, engagement, and downloads for Roc Nation's podcast portfolio.
- Shape both digital strategy and the execution of plans, including social media publishing, on a daily basis.
- Design and implement creative marketing plans to expand podcast reach, leveraging third-party editorial features, influencer partnerships, and exclusive content promotions.
Requirements:
- Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
- 4+ years of digital marketing experience, with a focus on podcasting, audio content, or digital media.
- Strong knowledge of podcast platforms (Spotify, Apple Podcasts, etc.) and digital marketing tools (Google Analytics, social media management tools, and email marketing platforms).
- Proven experience in social media marketing, including content creation, community management, and audience growth.
Estimated Salary: $68,000 - $85,000 USD per annum
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