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Digital Marketing Strategist
2 months ago
The Keller Group Limited is seeking a highly skilled Performance Marketing Manager to join their growing media team. As a key member of the team, you will be responsible for leading campaign development, implementation, and innovation to drive leads and secure new business.
Key Responsibilities:- Develop and execute holistic media strategies across paid search, paid social, and programmatic display marketing campaigns.
- Collaborate with internal teams to develop and pitch robust media plans that align with clients' marketing objectives.
- Manage and optimize media spends, and provide strategic campaign performance recommendations.
- Establish and manage tracking and analysis of campaign performance to align with client KPIs and success metrics.
- Stay ahead of the curve by researching new ad platforms and brainstorming innovative campaign ideas.
- Bachelor's Degree in Marketing or related field of study.
- Minimum 4 years of experience in paid media, working agency-side or with multiple brands simultaneously.
- Knowledgeable and confident in various ad platforms and programs, including Google Ads, Facebook Business Manager, and Google Analytics.
- Strong analytical skills to collect, compile, and analyze data.
- Technically savvy and experienced in areas such as programmatic and demand-side ad platforms.
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- A dynamic and collaborative work environment.
- Recognition and rewards for outstanding performance.