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Director of Sales and Marketing
1 month ago
We are seeking a highly motivated and results-driven Director of Sales to join our team at Experience SL Co. in a stunning senior living community. As a Director of Sales, you will be responsible for achieving sales targets, engaging prospects, and building relationships with referral sources.
Key Responsibilities:- Achieve Sales Targets: Meet or exceed monthly company/community sales standards.
- Engage Prospects: Focus on face-to-face interactions, including client home visits, and manage inquiries via phone, email, and in-person.
- Database Management: Accurately maintain and update the community's database with information on new inquiries, referral sources, and follow-ups.
- Build Relationships: Develop and sustain relationships with referral sources and conduct ongoing field visits.
- Analyze Market Data: Research local competition and new market entrants. Oversee the annual sales and marketing plan, track ROI, and adjust strategies as needed.
- Track Metrics: Monitor move-ins, move-outs, and referral activities, and manage follow-up actions.
- Assist with Move-Ins: Support the team in completing move-in paperwork and ensuring a smooth resident transition.
- Reporting: Provide regional management with reports and updates on sales efforts.
- Professional Development: Participate in sales training events and apply techniques to grow census/revenue.
- Event Promotion: Organize and promote community events to increase visits and tours.
- Budget Management: Monitor and manage the department budget.
- Additional Duties: Perform other related tasks as assigned.
- Experience: Luxury/high-end sales or hospitality experience required, high-end senior living experience a plus.
- Education: Bachelor's degree or equivalent experience preferred.
- Sales Background: Experience in sales or leasing within healthcare or senior living industries helpful.
- Innovative Thinking: Creative and “out of the box” thinking desired.
- Relationship Selling: Expertise in relationship selling and a proven ability to close sales.
- Motivational Skills: Experience with motivational interviewing techniques preferred.
- Customer Service: Strong background in customer service and teamwork.
- Communication Skills: Excellent verbal and written communication skills, with the ability to communicate openly and empathetically.
- Language: Ability to read, speak, and understand English.
- Flexibility: Must be available to work nights, weekends, and holidays.
- Technical Skills: Proficiency in Microsoft Outlook, Word, Excel, and PowerPoint.
- Driver's License: Must possess a current driver's license.
We offer a comprehensive benefits package, including a robust commission package, comprehensive benefits, 401(k) plan with employer matching, paid holidays, and up to 20 days PTO within the first three years. If you're ready to bring your luxury sales expertise to a dynamic, luxury community and make a difference in the lives of seniors, we want to hear from you. Apply today and help us create a welcoming and vibrant place where our residents can enjoy the best years of their lives.