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Digital Marketing Specialist

1 month ago

Lexington, Kentucky, United States Right Place Media Full time

Job Title: Digital Account Manager

Job Description

At Right Place Media, we are seeking a highly skilled Digital Account Manager to oversee our digital buying platforms. The ideal candidate will have a strong understanding of digital marketing and be able to manage multiple platforms simultaneously.

Key Responsibilities:

  1. Manage research and functionality of digital buying platforms
  2. Develop strategy and media plans for assigned digital buying platforms
  3. Oversee pacing and reporting of assigned digital buying platforms
  4. Perform audits of each platform to maintain goals for both the client and agency
  5. Operate as-needed for digital buying alongside the digital content strategist(s)
  6. Handle client communications regarding assigned platforms
  7. Other duties as assigned

Requirements:

  • Microsoft Office (Word, Excel, PowerPoint)
  • Meta Ads, Google Ads, Demand Side-Platform (DSP) or other platforms as needed
  • Ad copywriting
  • Bachelor's degree in marketing, advertising, communications or equivalent experience
  • Appropriate credentials from Google, Meta, and/or DSP
  • One year of agency or client marketing experience

About Right Place Media:

We are a leading digital marketing agency dedicated to delivering innovative solutions to our clients. Our team is passionate about staying ahead of the curve and pushing the boundaries of what is possible in digital marketing.