Wine Sales and Marketing Lead

2 days ago

Tampa, Florida, United States Avaline Full time
About Avaline

Avaline is a leading wine brand seeking an experienced Wine Sales and Marketing Lead to join our team in Florida.

Job Summary

We are looking for a highly motivated and results-driven professional to manage and grow our wine portfolio in the assigned territory and channels. As a key member of our sales team, you will be responsible for building strong relationships with top key accounts, managing sales programs, and driving growth in market share and sales.

Responsibilities:
  • Manage and grow Avaline's wine portfolio in the assigned territory and channels.
  • Track depletions and oversee the execution of sales programs.
  • Conduct fieldwork by visiting key accounts across different channels.
  • Collaborate with Sales Director and Distributor Partners to create and execute market plans that hit goals.
  • Ensure Distributor Partners adhere to brand standards.
  • Build strong relationships with top key accounts, both on-premise and off-premise.
  • Support national account execution at the regional level.
  • Expand portfolio distribution by presenting new SKUs and brands.
  • Launch and introduce new wines in the market.
  • Monitor current distribution to keep it healthy and growing.
  • Analyze sales data using iDig, eRNDC/Microstrategy, and internal dashboards to optimize performance.
  • Maintain communication with chain execution leads across the territory.
Requirements:
  • Strong business sense with a focus on sales analysis.
  • Extensive wine knowledge—WSET and CMS certifications are a plus.
  • A track record of delivering top-notch work.
  • Problem-solving mindset.
  • Eager to learn and grow.
  • Leadership skills with a collaborative mindset.
  • Great communication skills, both written and verbal.
  • Organized, efficient, and able to manage multiple priorities.
Qualifications:
  • Experience in wholesale supply chain management, including building relationships, launching products, and growing sales while managing profitability.
  • Proficiency in Microsoft Office (PowerPoint, Excel, Word).
  • 5+ years of experience in the wine or spirits industry.
  • A Bachelor's Degree or equivalent experience is preferred.
  • Existing business relationships in the FL market are a must; experience working with RNDC is a plus.
What We Offer:

We offer a competitive salary range of $80-110K per year, bonus potential, equity opportunities, and a comprehensive benefits package, including medical, dental, vision, life insurance, 401(k), and more.

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