Director of Community Relations

1 week ago


Abilene, Texas, United States ContinueCare Hospital at Hendrick Medica Full time
Job Summary

We are seeking a highly skilled and experienced Director of Community Relations to join our team at ContinueCare Hospital at Hendrick Medica. The successful candidate will be responsible for building and maintaining strong relationships with local hospitals, physicians, and communities to ensure revenue and census projections are met.

Key Responsibilities
  • Develop and implement effective strategies to build and maintain census, including monitoring managed care activity and strategizing for contacts and market share.
  • Develop and administer department budget, ensuring costs are submitted for reimbursement within given time frames.
  • Select the most effective communication strategy for each contact, including face-to-face, group presentations, direct mail, tours, and workshops.
  • Provide patient updates to physicians, payors, and other referral sources.
  • Perform on-site clinical assessments of patients referred to the Hospital to determine patient's clinical needs and appropriateness of admission.
  • Attend local conferences and trade shows to achieve maximum return on investment and participate in referral services weekly team meetings.
  • Develop marketing plan and competitive analysis, use established reporting mechanisms, and provide data and statistics as required.
Requirements

The ideal candidate will have a Bachelor's degree in a related area and a minimum of 3-5 years experience in healthcare marketing, with supervisory experience preferred. Licensure as a Registered Nurse or Respiratory Therapist is also preferred.



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