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Sales Representative

2 months ago


Santa Ana, California, United States Watsco, Inc. Full time
About Us

Baker Distributing Company is a leading distributor of HVAC, refrigeration, and food service equipment in the United States. With a rich history spanning nearly 75 years, we have established ourselves as innovators in the distribution industry. Our commitment to excellence has enabled us to transform our company into a world-class supply chain, serving 50,000 active customers through our 200+ locations and 1,400 employees.

As a subsidiary of Watsco, Inc., we are dedicated to utilizing emerging technologies and innovations to diversify our portfolio and service offerings, delivering a best-in-class customer experience. Our core values are built around our people, including our employees, suppliers, vendors, and customers. We seek talented individuals who embody respect, integrity, consistency, excellence, and teamwork.

Job Summary

The Sales Representative is a critical role within our organization, responsible for managing HVAC residential and contractor sales, including support products, for one of our established wholesale HVAC distributorships. The ultimate goal of this position is to develop client relationships, acquire, and maintain a strong customer base supporting a Sales Center in a designated territory.

Key Responsibilities
  • Represent Baker Distributing Company as a leader in the industry, securing maximum market share and sales dollars consistent with established sales policies and programs.
  • Solicit new accounts and dealers, developing market strategies to drive growth and revenue.
  • Maintain direct personal contact with assigned accounts, fostering relationships and resolving customer relations problems and issues in a timely manner.
  • Take a proactive approach to sales development and problem-solving, utilizing strong negotiation and interpersonal skills to communicate effectively with internal and external groups.
  • Participate in home product shows, utility-sponsored events, industry associations, and training classes to stay up-to-date with technical developments and changes in product lines.
Requirements
  • High School Diploma or General Education Degree (GED) required; Bachelor's degree in business or a related field preferred.
  • Minimum 2-4 years of sales experience within the HVAC industry, preferably with experience in the operations of a wholesale HVAC equipment supply house.
  • Proven work history in sales and marketing, with proficiency in air conditioning, heating, and ventilation equipment at a wholesale distribution level.
  • 2-4 years of experience in residential and commercial contractor relationships, with a proven track record of establishing and meeting sales goals.
  • Proficient in Microsoft Office products and able to utilize heavy machinery.
  • Valid driver's license and ability to maintain a clean driving record.
Skills and Qualifications
  • Strong negotiation and interpersonal skills, with excellent customer service mindset and ability to develop long-term relationships.
  • Excellent written and verbal communication skills, with the ability to analyze and interpret data.
  • Strong analytical aptitude, with a proven ability to problem-solve and think critically.
  • Ability to work independently and in a team environment, with a strong estimating and negotiation skills.
  • Proactive approach to sales development and problem-solving, with a focus on continuous process and service improvements.
Licensing and Certifications
  • Valid driver's license.
Physical Demands and Work Environment
  • Frequent lifting of up to 50 pounds, with the ability to stand, sit, or walk for prolonged periods.
  • Ability to utilize a computer keyboard, computer monitor, and telephone for extended periods.
  • Specific vision abilities required, including close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.