Senior Manager of Social Media Marketing

6 days ago


Dallas, Texas, United States Crunchyroll Full time
About Crunchyroll

We're a passionate community-driven company that delivers the art and culture of anime to a global audience.

Our mission is to help everyone belong, and we're looking for a talented Senior Manager of Social Media Marketing to join our team.

About the Role

As a Senior Manager of Social Media Marketing, you'll oversee daily social operations and IP promotions of Crunchyroll's English social media network.

You'll support audience growth and engagement, and assist with the operationalization of strategy campaigns and projects.

You'll work closely with departments including brand management, editorial, and public relations to deliver positive outcomes.

Key responsibilities include:

  • Developing and implementing social media strategies to drive engagement and growth
  • Overseeing social media team members and providing training and development opportunities
  • Creating and curating content for social media platforms
  • Collaborating with internal and external teams to improve performance based on audience insights
  • Managing upper-funnel paid social media campaigns for English-speaking markets
About You

We're looking for a highly experienced and skilled social media professional with a passion for anime and digital media.

Key qualifications include:

  • 5+ years of experience in social media in entertainment, media, or related industries
  • 3+ years of experience managing a team of 5+ direct reports
  • Experience leading successful and creative social media campaigns for global corporate brands
  • Experience with major social media platforms and best practices for tailoring content by platform to meet specific marketing goals
About Our Team

Crunchyroll's Audience Development team manages our social media, editorial, and multimedia projects.

We're a dynamic and passionate team that's dedicated to delivering high-quality content and experiences to our audience.

We're committed to diversity and inclusion, and we're an equal opportunity employer.

Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.



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