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Senior Director of Product Development
2 months ago
ATN International
Job Summary
The Senior Director of Product Development will report to the CEO and be responsible for exploring new technologies and services, developing business case rationale for potential offers, ensuring technical and commercial feasibility, mapping service delivery approaches, defining offer positioning and developing go-to-market strategies.
This role will provide leadership and project management to roll out new offers, end-to-end, across all functions within the organization (from contracting to provisioning, installation, billing and customer support).
The ideal candidate will be a strategic thinker with a strong background in telecommunications and a proven track record of driving growth and profitability in the consumer market segment.
Key Responsibilities
- Customer Needs Assessment
Develop a comprehensive assessment of the various market environments: customer segments, motivations and loyalty criteria, competitive offers and capabilities, etc.
Value PropositionDevelop compelling customer value propositions, with positioning messaging, to differentiate and enhance new product and service experiences.
Business Case DevelopmentDevelop the business case and plan for new offers, including market and economic justifications.
Roadmap PlanningLead development of the offer roadmap, working with executive management, leadership, and various teams to chart the vision and plans for delivering compelling customer value, competitive advantage and targeted financial results.
Go-to-Market PlanningDraft compelling marketing campaign briefs and collaborate to define comprehensive go-to-market strategies for new, innovative products and services.
Cross-Functional LeadershipBe the advocate for product and service innovation. Collaborate with internal teams and external partners to roll out new products and services across the company.
Partner RelationshipsDevelop strong relationships with technology partners to continually understand market and technology evolution, position the company to optimally exploit industry trends, and identify new partnership opportunities.
Competitive AnalysisUnderstand and anticipate the competition to define compelling strategies and offerings that lead to opportunity and advantage.
Performance ManagementSet objectives and develop measures for evaluating products and services, including profitability, market penetration and usage.
Requirements
- Experience
Experienced and successful product management leader with 5+ years of experience in market-facing roles. At minimum four (2) of these years will have been spent in the telecommunications industry, and substantial wireless experience is required.
SkillsProven ability to assess market position and customer needs, and use of that insight to develop an advantaged offering vision, roadmap and launch plan(s).
EducationBachelors degree with an emphasis in Business or similar field required; Masters Degree preferred.