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Senior Manager, Advertising Business Strategy

1 month ago

San Francisco, California, United States King Full time
Job Title: Senior Manager, Advertising Business Strategy About the Role: We are seeking a Senior Manager, Advertising Business Strategy to join our team at King. As a key member of our Strategy and Operations team, you will be responsible for designing and implementing major strategies to drive the expansion of advertising experiences and monetization in games and gaming platforms. Key Responsibilities: * Co-create and maintain a long-term vision and strategy for gaming advertising, aligned with the broader gaming business vision * Transform the vision into execution plans, leveraging frameworks such as OKRs to ensure clear ownership, measurement, and efficient execution * Partner with leadership to refresh gaming ads' yearly and quarterly plans to ensure the best course of action is pursued * Support/lead business development of ads monetization across the gaming organization, with a strong understanding of our gaming partners' needs and a clear understanding and articulation of ABM value proposition * Identify and prioritize growth projects, securing leadership consensus with a clear narrative backed by data-driven analysis * Ensure that business strategies are well communicated, aligned, and incorporated into functional strategies * Set a cadence for business and project reviews with appropriate partners, leading meetings to ensure visibility and priority alignment cross-functions * Act as a subject matter expert in the world of advertising, developing and maintaining expertise in the fast-paced gaming and ad-tech market * Lead regular and ad-hoc presentations/updates to ABM and MS leadership, setting agendas and desired outcomes, creating and coordinating content, facilitating high-quality content and conversations Requirements: * 6+ years of experience in a relevant position(s) and industry, such as a Corporate/Business Strategy team and/or premier Management Consulting firms * Strong experience/understanding of gaming and ad monetization/technology is highly preferred * Strong program and stakeholder leadership skills, bringing structure to multiple ongoing initiatives with different cross-functional touchpoints * An inspiring leader/partner who excels at collaborating with team members and influencing senior leadership * Ability to process complex information, bringing in a framework to navigate and design solutions for complex issues * Excellent storyteller using written and verbal communication skills to educate and convince stakeholders * Has good business intuition backed by a data-driven approach to decision-making * Strong work ethic and an appetite to learn more about the ever-changing gaming and ads industries About King: King is the gateway for brands to the #1 cross-platform gaming company in the western world, with hundreds of millions of players across over 190 countries. Our legendary portfolio includes iconic mobile game franchises such as Candy CrushTM, esports opportunities like the Call of Duty and Overwatch Leagues, and some of the top PC and console gaming franchises such as World of Warcraft, Call of Duty, and StarCraft. The idea is simple: great game experiences offer great marketing experiences. A Great Saga Needs All Sorts of Heroes: King strives to be a place where everyone can be their most authentic self. We recognize that diversity, equity and inclusion is a vital and continuous conversation, and that change only happens when we all come together. It's our mission to build a diverse and inclusive Kingdom for our people, players, and community. Making the World Playful: Making the World Playful is our mission - it's the thread that connects our people, our players, and our passion for our games. Let's face it, who doesn't love a bit of fun? Rewards: We provide a suite of benefits that promote physical, emotional and financial well-being for 'Every World' - we've got our employees covered. Subject to eligibility requirements, the Company offers comprehensive benefits including medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance, 401(k) with Company match, tuition reimbursement, charitable donation matching, paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave, mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others. If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance. You can learn more by visiting .