Marketing Operations Manager

3 weeks ago


Albany, New York, United States Broadridge Financial Solutions , Inc. Full time

Marketing Operations Manager

Broadridge Financial Solutions, Inc. is seeking a Marketing Operations Manager to join our team. As a Marketing Operations Manager, you will be responsible for the day-to-day management of our Marketing Automation Platform (MAP), ensuring seamless campaign execution and data integrity.

Key Responsibilities:

  • Manage users and role profiles within the MAP
  • Lead implementation and maintenance of third-party platform integrations
  • Maintain data cleanliness within the MAP, ensuring team members adhere to organized folder structure and tagging guidelines
  • Monitor system performance and troubleshoot integration or lead flow errors within the MAP

Requirements:

  • 4+ years of experience in marketing operations with a deep understanding of the marketing pipeline, channels, and strategies
  • Proven ability to develop and socialize end-to-end campaign workflows, including planning, development, and execution stages
  • Experience with Marketing Automation Platforms (Pardot preferred), CRM (Salesforce preferred), and Event/Webinar platforms like CVENT and On24
  • Strong communication skills and the ability to collaborate effectively with different functions across the company

What We Offer:

  • A competitive salary range of $95,000-$100,000
  • Bonus eligibility
  • A comprehensive benefits package

About Broadridge:

Broadridge Financial Solutions, Inc. is a global Fintech leader, delivering technology-driven solutions that drive digital transformation for banks, broker-dealers, asset and wealth managers, and public companies. We are committed to creating an engaging workplace for the most talented associates in our industry.

Our Culture:

We believe that our associates are among our most important assets. Encouraging professional development opportunities is a core part of our culture. Broadridge provides educational opportunities, including formal classes, training programs, and events. Our associates have access to 8,500+ online courses covering business, leadership, technical, and function-specific topics through our LinkedIn Learning program.



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