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Area Director of Sales

2 months ago

Grapevine Texas, United States Courtyard DFW Airport N Grapevine Full time
About the Role

We are seeking a highly experienced and skilled Area Director of Sales to join our team at Courtyard DFW Airport N Grapevine. As a key member of our sales team, you will be responsible for driving revenue growth and maximizing occupancy across our collection of hotels.

Key Responsibilities
  • Coordinate all group, transient, and catering sales solicitations and bookings to maximize overall revenue.
  • Develop, recommend, implement, and manage the division's annual budget and the advertising, public relations, marketing, and sales plans and programs for the hotel to maximize rate occupancy and food & beverage opportunities.
  • Initiate and develop sales trips to key feeder markets/cities with a focus on identifying accounts that can directly benefit revenue performance targets at all hotels located within the cluster.
  • Proactively conduct outside sales calls, conduct sales tours, and entertain clients.
  • Understand the content reflected in contracts and how to negotiate terms therein.
  • Develop and maintain market awareness to ensure ability to predict revenue opportunities and set proactive strategies.
  • Monitor production of all top accounts and evaluate trends within your market.
  • Conduct on-property visits to hotels within assigned collection to assess strength of sales leadership, strategic culture, and adherence to Aimbridge Hospitality's established regulations, company standards, sales standards, and sales metrics.
  • Comply with attainment of individual goals as well as team goals and budgeted metrics.
  • Train all members of the hotel staff on how to recognize and capitalize on all sales opportunities to increase hotel occupancy and revenue.
  • Manage Human Resources in the division in order to attract, retain, and motivate the employees; hire, train, develop, empower, coach, and counsel conduct performance and salary reviews, resolve problems, provide open communication vehicles, discipline, and terminate as appropriate.
  • Maintain strong visibility in local community and industry organizations.
  • Attend and/or conduct daily/weekly/monthly meetings and any other functions required by management, providing training on a rotational basis.
  • Maintain professional working relationship and promote open lines of communication across your collection of hotels to achieve initiatives with respective marketing partner(s) and other internal departments.
  • Travel on a weekly basis as required.
  • Act as directed on behalf of the General Manager in his/her absence; performing any other duties as requested by management.
Requirements
  • At least 4 years of progressive hotel sales experience preferred; or a 4-year college degree and at least 2 years of related experience; or a 2-year college degree and at least 4 years of related experience.
  • Prior Director of Sales or National Sales experience selling major downtown markets is required.
  • Must have a valid driver's license in the applicable state.
  • Must possess highly developed verbal & written communication skills to frequently negotiate, convince, sell, and influence other managerial personnel, hotel guests, and/or corporate clients.
  • Must have thorough experience with professional selling skills: opening, probing, supporting, closing.
  • Shows strong analytical skills and strategic vision in establishing appropriate sales deployment.
  • Must be proficient in general computer knowledge, especially Microsoft Office products.
  • Must be able to work independently and simultaneously manage multiple tasks.
  • Strong organization and presentation skills.
  • Demonstrated ability to effectively interact and manage people of diverse socioeconomic, cultural, disability, and ethnic backgrounds while solving complex problems and creating a productive sales team.
  • Requires advanced knowledge of the principles and practices within the sales/marketing/hospitality profession.
  • Must work well in stressful, high-pressure situations; maintain composure and objectivity under pressure.
  • Must be able to work with and understand financial information and data and basic arithmetic functions.