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Market Insights Senior Analyst
2 months ago
We are seeking a highly skilled Market Insights Senior Analyst to join our team at Stella & Chewy's. As a key member of our organization, you will be responsible for leading advanced market research and competitive analysis initiatives.
Key Responsibilities- Marketplace Data Analytics: Lead and manage the analysis of marketplace data, including POS data, to provide critical insights that inform business strategies.
- Competitive Intelligence: Monitor and analyze competitor activities, product offerings, and market positioning to provide strategic recommendations.
- Data Visualization: Utilize data visualization tools to streamline syndicated reporting initiatives and improve their clarity and impact on business decision-making.
- Thought Leadership: Create a periodic newsletter summarizing key takeaways and implications from economic reports and pet industry publications.
- Collaboration: Collaborate with marketing, innovation, sales, and strategic planning teams to provide insights that influence product strategies, marketing campaigns, and overall business strategy.
- Bachelor's Degree with a concentration in Psychology, Math, Business Administration, or Economics.
- Proven experience (4+ years) in sales analytics, pricing strategy, revenue management, or a related field.
- Robust experience with POS data (Nielsen/NIQ, IRI/Circana) and Panel data (Nielsen OmniShopper, Numerator, etc.).
- Strong analytical skills with proficiency tying multiple data sources together into a holistic, impactful story with actionable takeaways.
- Excellent communication and presentation skills, with the ability to convey complex concepts to non-technical stakeholders.
- Strategic thinker with a data-driven approach to decision-making and a focus on achieving business objectives.