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Lead Social Media Visual Storyteller

2 months ago

San Diego, California, United States J Public Relations Full time

About J Public Relations

J/PR is a premier global communications agency focused on public relations, content development, and social media strategies. Our clientele includes some of the most prestigious hotels, resorts, and lifestyle brands worldwide, such as Relais & Chateaux and Hilton Luxury Brands. Joining our dynamic team means engaging with a diverse portfolio of distinguished properties and destinations, enhancing your professional journey and expanding your global connections.

Position Overview

The Social Media Visual Storyteller will be instrumental in advancing J/PR's internal content production capabilities, as we strive to innovate and elevate our creative output. The ideal candidate will have a proven track record in social media photography, a deep understanding of best practices for platforms like Facebook and Instagram, and a flair for crafting visually stunning and engaging content. This role involves strategic and tactical contributions to social media campaigns, overseeing the entire content production process from ideation to delivery.

Key Responsibilities

  • Lead the creation of multimedia content (video, photography, graphics) during on-site shoots, including planning, execution, editing, and client delivery.
  • Collaborate with account teams to align client objectives with content mission goals, shot lists, and itineraries.
  • Coordinate with client representatives to finalize shoot itineraries and ensure all necessary arrangements are in place.
  • Recruit and manage models, influencers, vendors, and props for content shoots.
  • Oversee on-site management of models, influencers, and vendors during shoots.
  • Handle post-production tasks, including editing and adhering to brand guidelines using Adobe Lightroom, Photoshop, and Premiere Pro.
  • Establish and maintain a systematic approach for managing content archives for each client, ensuring accessibility and organization.
  • Engage with clients and internal teams to achieve project objectives effectively.
  • Utilize knowledge of social media analytics and reporting tools to inform content strategies.
  • Contribute to brainstorming sessions for impactful social media posts, combining visual creativity with compelling narratives.

Qualifications

  • College degree or equivalent professional experience.
  • A minimum of 4 years of experience in photography, content production, or digital marketing within a leading agency or luxury brand.
  • Demonstrated client-facing experience with a commitment to exceptional service.
  • Ability to manage multiple projects simultaneously while ensuring quality and meeting deadlines.
  • Experience in directing models and overseeing set design and prop styling.
  • Familiarity with drone videography is a significant advantage.
  • Prior agency experience is highly desirable.
  • Experience in the travel or hospitality industry, including food and beverage and wellness sectors, is preferred.

Essential Skills

  • Willingness to travel for client engagements, with a valid passport for international travel.
  • Advanced photography skills, including proficiency in adjusting camera settings based on various conditions.
  • Creative content development expertise with a strong command of Adobe Creative Suite.
  • Strong understanding of social media composition and trends.
  • Excellent verbal and written communication abilities.
  • Outstanding interpersonal and organizational skills.
  • Proactive problem-solving capabilities.
  • In-depth knowledge of social media platforms, including Facebook, Instagram, TikTok, and LinkedIn.
  • Intermediate understanding of influencer engagement strategies.

Benefits

J/PR offers a competitive benefits package, including:

  • Competitive salary based on experience and location.
  • Partially sponsored medical, dental, and vision insurance.
  • Monthly cell phone stipend.
  • 401K plan with matching contributions.
  • Commission opportunities.
  • Year-end discretionary bonuses.
  • Birthday paid time off.
  • Flexible work schedule options.
  • Complimentary stays at our esteemed client properties.
  • Hybrid work environment.
  • Milestone gifts for long-term employees.
  • Regular team-building events and training opportunities.

We look forward to welcoming a talented individual who shares our passion for storytelling and excellence in social media content creation.